Together we fight for everyone’s opportunity for a better financial future.
We will do this together — with customers, partners and colleagues. We will fight for others, not against: We will stand up for and champion everyone’s access to opportunities. The status quo is not good enough … we believe every individual and every community deserves access to financial opportunities. We are determined to support both individuals and communities in reaching a better financial future. We know that reaching this future depends on our actions today.
Like our Purpose Statement, Voya believes in being bold and committed to action. We are committed to a work environment where the differences that we are born with — and those we acquire throughout our lives — are understood, valued and intentionally pursued. We believe that our employees own our culture and have a responsibility to foster an environment where we all feel comfortable bringing our whole selves to work. Purposefully bringing our differences together to positively influence our culture, serve our clients and enrich our communities is essential to our vision.
Are you ready to join a company with a strong purpose and a winning culture? Start your Voyage – Apply Now
Profile Summary:
Voya is hiring a VP, Strategic Relationship Manager to expand Select Advantage distribution through national, regional, and independent broker-dealers, reporting to the Head of Wealth Management Business Development. You’ll own senior home-office relationships, secure new platform approvals, enable partner wholesalers, and convert access into advisor adoption and net new flows. Ideal candidates bring deep intermediary distribution experience, a track record of winning BD shelf space and advisor engagement, influencing and mobilizing internal and external teams.
What you’ll do (the work)
• Broker-dealer coverage & growth – Build senior-level relationships with national, regional, and independent broker-dealers to secure platform approvals and expand advisor access to Select Advantage and Select Advantage Advisory products.
• Wholesaling enablement – Design 'sell-with' motions and activation plans to equip partner wholesalers and Voya distribution teams.
• Pipeline & agreements – Drive the end-to-end pipeline for new/expanded selling agreements and platform placements; coordinate internal stakeholders from initial interest through contracting and launch.
• Advisor activation – Convert platform wins into advisor adoption via targeted campaigns, segmented events, and content.
• Governance & compliance – Operate within Voya’s Written Supervisory Procedures (WSP) and FINRA/SEC standards.
• Insights to action – Bring back voice-of-partner/voice-of-advisor insights to influence product roadmaps and marketing content.
• Operate the business – Maintain accurate BD account plans, pipeline, and forecasting; deliver quarterly business reviews.
What you’ll bring (the essentials)
• Industry expertise in intermediary distribution/wholesaling, broker-dealer ecosystems, and IRA platforms.
• Commercial track record in winning platform approvals and driving sustained flows/AUA through third-party distribution.
• Compliance with fluency FINRA/SEC guidelines for wholesaling communications and supervision.
• Influence & executive presence to engage senior BD stakeholders and internal leaders.
• Operating discipline using CRM/OKRs to prioritize, forecast, and report.
• Education & registrations: Bachelor’s degree or equivalent experience. FINRA registrations are required (e.g., Series 7 and Series 63/65 or 66).
Work style & travel
On-site role with regular travel to broker-dealer home offices, regional events, conferences, and advisor meetings; frequency varies by territory and calendar. Follow Voya’s T&E policy and preferred suppliers.
How we’ll measure success
• Access: # of new/expanded selling agreements and platform/product placements.
• Activation: Advisor enablement touchpoints, event ROI, wholesaler adoption.
• Outcomes: Net new flows/AUM into Select Advantage; persistency; advisor/product penetration by BD.
• Health: Compliance quality, forecast accuracy, and stakeholder NPS.
Why this role matters
Voya is building a comprehensive wealth platform across advisor-led and digital distribution. Select Advantage is a key retail IRA solution within that strategy and is distributed through both Voya Financial Advisors and third-party advisor (wholesale) channels. Your mandate: open, deepen, and scale broker-dealer relationships so more advisors can access Select Advantage and more investors benefit from our simple, low-friction IRA platform.
About Select Advantage
Voya Select Advantage (and Select Advantage Advisory) is a mutual-fund custodial IRA platform with broad fund access and no front-end loads, no back-end fees, no transaction charges, no deferred sales charges, and no transfer-out fees. Voya Institutional Trust Company serves as custodian; distribution occurs through Voya Financial Partners, LLC (member SIPC) and other broker-dealers with wholesaling/selling agreements.
Context at Voya
Strategic Relationship Management (SRM) is an established, cross-enterprise motion at Voya designed to strengthen priority partnerships and align go-to-market efforts. You’ll plug into that model to accelerate Select Advantage distribution.
Compensation Pay Disclosure:
Voya is committed to pay that’s fair and equitable, which means comparable pay for comparable roles and responsibilities.
The below annual base salary range reflects the expected hiring range(s) for this position in the location(s) listed. In addition to base salary, Voya offers incentive opportunities (i.e., annual cash incentives, sales incentives, and/or long-term incentives) based on the role to reward the achievement of annual performance objectives. Please note that this salary information is solely for candidates hired to perform work within one of these locations, and refers to the amount Voya Financial is willing to pay at the time of this posting.
Actual compensation offered may vary from the posted salary range based upon the candidate’s geographic location, work experience, education, licensure requirements and/or skill level and will be finalized at the time of offer. Salaries for part-time roles will be prorated based upon the agreed upon number of hours to be regularly worked.
Be Well. Stay Well.
Voya provides the resources that can make a difference in your lives. To us, this means thriving physically, financially, socially and emotionally. Voya benefits are designed to help you do just that. That’s why we offer an array of plans, programs, tools and resources with one goal in mind: To help you and your family be well and stay well.
What We Offer
- Health, dental, vision and life insurance plans
- 401(k) Savings plan – with generous company matching contributions (up to 6%)
- Voya Retirement Plan – employer paid cash balance retirement plan (4%)
- Tuition reimbursement up to $5,250/year
- Paid time off – including 20 days paid time off, nine paid company holidays and a flexible Diversity Celebration Day.
- Paid volunteer time — 40 hours per calendar year
Learn more about Voya benefits (download PDF)
Critical Skills
At Voya, we have identified the following critical skills which are key to success in our culture:
- Customer Focused: Passionate drive to delight our customers and offer unique solutions that deliver on their expectations.
- Critical Thinking: Thoughtful process of analyzing data and problem solving data to reach a well-reasoned solution.
- Team Mentality: Partnering effectively to drive our culture and execute on our common goals.
- Business Acumen: Appreciation and understanding of the financial services industry in order to make sound business decisions.
- Learning Agility: Openness to new ways of thinking and acquiring new skills to retain a competitive advantage.
Learn more about Critical Skills
Equal Employment Opportunity
Voya Financial is an equal-opportunity employer. Voya Financial provides equal opportunity to qualified individuals regardless of race, color, sex, national origin, citizenship status, religion, age, disability, veteran status, creed, marital status, sexual orientation, gender identity, genetic information, or any other status protected by state or local law.
Reasonable Accommodations
Voya is committed to the inclusion of all qualified individuals. As part of this commitment, Voya will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please reference resources for applicants with disabilities.
Misuse of Voya's name in fraud schemes
Top Skills
Voya Financial Braintree, Massachusetts, USA Office
30 Braintree Hill Office Park, Braintree, MA, United States, 02184
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