Senior Manager, Digital Design

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You’re a genius visual storyteller. Because you have empathy, you know what makes prospects take action. Because you have experience, you know how to work fast and smart. Because you have a sense of humor, you can roll with the frenetic but fascinating pace of one of Boston’s fastest growing software companies. And because you’re smart, you know an awesome opportunity when you see one. Seems like you might be our new Senior Manager of Digital Design.

Responsibilities

  • Evolve brand standards
  • Partner across the organization to help ensure continuity across channels and touch points for key customer journeys. Contribute to the development of a living design system to improve cohesion across our digital portfolio and support the brand strategy.
  • Establish and maintain brand design standards across all media, including traditional and digital (banners, microsites, digital video, interactive tools and widgets, social experiences, site design).
  • Bring a strong understanding of how brands are communicated and experienced through digital interactions, and how digital interactions fit into broader customer experiences
  • Creative and design development 
  • Manage the creative process from concept to completion
  • Translate marketing objectives into clear creative strategies
  • Develop and execute against big creative ideas that fuel the best customer experience in the industry
  • Develop ideas that are informed by real customer and business insight
  • Develop and refine ideas that are informed by the performance of past digital creative
  • Solve for multi-channel marketing strategies that bridge web, email, mobile, social, and traditional advertising
  • Resource and project management
  • Combine an in-depth knowledge of business objectives, online strategies, and competitive landscape to deliver clear, highly engaging creative 
  • Take a hands-on approach to executing the firm's business strategy through industry-leading design. Must be prepared to show own work and serve as a working manager on the team.
  • Collaborate on projects with a wide assortment of internal and external roles including digital/web team, editorial, videographer, animators, illustrators, producers, analytics, marketing managers and outside agency partners
  • Present creative effectively and build appropriate relationships across the organization
  • Develop an area of focus and specialization within your craft (e.g., animation, mobile, interactive design, branding, conceptualization)
  • Inspirational leadership
  • Manage a group of full-time and freelance designers, who collaborate with writers, marketing managers, and digital experience to create award-winning work 
  • Coach and mentor a team of designers, providing ongoing feedback to help them strengthen their design techniques and develop their business consulting, communication and presentation skills. 
  • Ensure that the right team members are deployed to the right problems in order to get the best results
  • Review work, troubleshoot and provide feedback to creative teams
  • Engage and direct agency partners as needed
  • Manage and cultivate the career development of staff members
  • Partner with peers to develop and executive upon business strategies.

Qualifications

  • Bachelor's (4-year) degree in visual arts 
  • 10ish years of traditional and digital design experience in an agency and/or in-house agency setting
  • 3-5 years of supervisory experience
  • Possesses a “book” of exceptional work that demonstrates the ability to solve business objectives in a creative way
  • Ability to create effective design systems across all platforms: print, dot com, video, mobile, social, etc.
  • Command of all current, relevant software platforms and all digital environments
  • This position reports to the Sr. Director of Corporate Marketing and will supervise full-time and freelance digital and graphic designers; direct and supervise partner agencies as needed
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Location

101 Federal Street, Boston, MA 02215

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