Strategic Accounts Marketing Manager

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Strategic Accounts Marketing Manager

 

What’s it like to work at Quick Base? Well, our company, our market and our customers are growing fast. This means all Quick Base employees are engaged in interesting and challenging work, we have the opportunity to try new and different things and lots of room for career advancement (1/3 of our employees are in a new role from 1 year ago!). We work with exceptional colleagues and foster an environment that empowers those closest to the work to make decisions and provide each other the support to move quickly and learn as we go. Quick Base combines the excitement and pace of a startup with the stability and work/life balance of a market leader. Find out if Quick Base is for you! 

 

Position Overview: 

Quick Base has a unique opportunity to apply account-based tactics and content to capture and grow strategic accounts, leveraging the company’s differentiated position to target a wide range of buyers in the same account around the same enterprise-wide problem. 

  

The Manager for Strategic Accounts Marketing will partner with sales on planning, execution and ongoing measurement of account-based programs for our largest customers and some related large prospects, in close alignment with our Campaigns team and strategies. 

  

This role will shape our approach to deliver authentic, personalized programs in partnership with sales. You’ll be hands on with our most successful customers, working with our strong advocates to help educate the rest of the organization – and other companies like theirs – on the value of the Quick Base platform. The right person will be highly motivated by sales success, naturally curious, customer obsessed and a fantastic collaborator.  

  

Responsibilities: 

  • Translate sales objectives (both opportunity and relationship-based) into aligned account-level plans for marketing messages, tactics and content 
  • Define account-based goals and objectives in conjunction with sales and in alignment with our campaigns 
  • Provide data and insights on strategic accounts, identifying opportunities proactively and uncovering the buyers who are driving change 
  • Work to select the most appropriate candidate accounts for one-to-one marketing execution 
  • Educate sales on the role of marketing within strategic accounts, demonstrate success through examples and develop repeatable practices 
  • Execute marketing programs on behalf of sales, and demonstrate to reps how they can execute program elements on their own 
  • Identify internal and external resources for use with strategic account marketing execution 
  • Create compelling account-level value messaging and associated content assets 
  • Identify and mitigate any conflicts with outreach to strategic accounts 
  • Work with campaigns and demand center teams to leverage systems, processes, tactics and content assets for strategic account engagement planning 
  • Orchestrate and lead ongoing account check-ins with account executives to ensure account goals, key contacts and account plans remain on track, and discuss upcoming account requirements and modifications 
  • Internally promote account-specific engagement marketing plans, updating these plans based on account executive collaboration 

  

Qualifications: 

  • 3 - 5+ years of experience in B2B software marketing, ideally in a strategic account (field marketing or ABM) role 
  • Proven experience collaborating with sales
  • Deep understanding of enterprise B2B sales and marketing models 
  • Experience using data and insights to create successful marketing plans 
  • Marketing measurement and analytics experience 
  • Experience with both sales and marketing-led demand creation models 

  

 

We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender, gender identity or expression, or veteran status. We are proud to be an equal opportunity workplace.

 

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Location

Accessible by car or MBTA busses and T! Our headquarters is located within a 7-10 minute walk from the South Station Red line train.

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