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Sr. Manager, Integrated Marketing

| Greater Boston Area

Sr. Manager, Integrated Marketing

 

Indigo improves grower profitability, environmental sustainability, and consumer health through the use of natural microbiology and digital technologies. Utilizing beneficial plant microbes and agronomic insights, Indigo works with growers to sustainably produce high quality harvests. The company then connects growers and buyers directly to bring these harvests to market. Working across the supply chain, Indigo is forwarding its mission of harnessing nature to help farmers sustainably feed the planet. The company is headquartered in Boston, MA, with additional offices in Memphis, TN, Research Triangle Park, NC, Sydney, Australia, Buenos Aires, Argentina, and São Paulo, Brazil. http://www.indigoag.com/

Responsibilities:

Own end-to-end campaign management, ensuring creative excellence, cohesiveness and quality across campaigns

  • Design a campaign process in a manner that establishes it as a recognizable and branded aspect of what the marketing org is responsible for
  • Effectively execute campaigns through timeline management, campaign setup, delivery of assets and information, troubleshooting and reports
  • Flawlessly execute 3+ campaigns at any given time

Understand and represent Indigo’s brand across all channels

  • Become well versed in Indigo’s approach to channel strategy across all channels, enough to operate and optimize it
  • Understand Indigo’s stakeholders and be able to speak on behalf of their experience

 

Develop new ideas that forge innovation and drive effective engagement with desired end-users

Become recognized across several internal teams as the Marketing point person with inspired confidence

 

Competencies:

  • Awareness and understanding of digital and offline advertising, full spectrum of marketing channels and an appreciation for integration
  • Manager doer. Ability to think strategically and roll up sleeves to execute
  • Ability to represent the voice of various end-users
  • Excellent attention to detail
  • Exceptional ability to work cross-functionally, familiar with several teams
  • Able to demonstrate brand stewardship
  • Able to collaborate with senior leaders as a holistic thinker across the organization
  • Strong ability to prioritize when several campaigns are competing for time & resources
  • Strong project management skills
  • Excellent presentation skills
  • Experience running analytics on campaign performance

Qualifications:

  • 7-12 years of Marketing experience
  • Hands-on leadership style
  • Brand / agency experience; can discern quality work
  • Familiar with digital product development, preferred
  • Strong negotiation skills
  • Global marketing experience, preferred
  • Solutions-oriented and agile in style
  • Proven track record in fast-paced environment
  • Travel required, 1-2 times per month
Read Full Job Description

Technology we use

  • Engineering
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • TypescriptLanguages
    • GraphQLLanguages
    • ReactLibraries
    • ReduxLibraries
    • ExpressFrameworks
    • Node.jsFrameworks
    • MySQLDatabases
    • PostgreSQLDatabases

Location

On the edge of Charlestown, we are within walking distance to restaurants and bars. The Sullivan Square T and bus stop is also right next door!

An Insider's view of Indigo

What projects are you most excited about?

Our mission is to provide agronomists with unbiased real-time data we are collecting across thousands of acres at the ground level and from space. It's such a thrill to be working on the data and analysis perspective of this massively cross-disciplinary team that helps agronomists initiate data-powered conversations to provide substantial results.

Jyoti

Principal Data Scientist

What makes someone successful on your team?

A successful Indigo team member is someone willing to continuously learn and improve, regardless of experience or role. Whether you’re an Engineer, Account Manager, Business Analyst, or Scientist, successful team members keep the bigger picture in mind and bridge disciplines to solve problems facing the incredibly complex system that is agriculture

Hilary

Software Product Manager

What are Indigo Perks + Benefits

Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Parking
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
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