Senior Public Relations Manager at Drizly

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Sorry, this job was removed at 7:28 a.m. (EST) on Thursday, August 26, 2021
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Who we are

Drizly is the world’s largest alcohol marketplace and the best way to shop beer, wine and spirits. Our customers trust us to be part of their lives – their celebrations, parties, dinners and quiet nights at home. We are there when it matters - committed to life’s moments and the people who create them. We partner with the best retail stores in over 1400 cities across North America to serve up the best buying experience. Drizly offers a huge selection and competitive pricing with a side of personalized content. That is what we do. Who we are is a different story.

We are more than just another tech company. There is an intellectual curiosity that occurs at Drizly. We have a desire to question, to understand, to figure it out. Bottom line, we solve it. We value not just the truth but the process to get to the truth, to deliberate, decide and then act. Most importantly, we care. We care about our customer. We care about our company. We care about our team. There will be long days and incredible challenges.

We are blazing a trail in an industry that hasn’t changed in nearly a century, and that doesn’t scare us (well, not all the time) -and even when it does, it doesn’t stop us, it energizes us.

Do you see yourself here? Read on.


Who you are

You are a super communicator and understand that communications is both an art and a science, and have equal parts affinity for data and good storytelling. You are a mix of right and left-brained, adept at leveraging data to tell stories, crafting compelling narratives for the media, and working effectively with a number of different stakeholders teams to identify and concept innovative ideas.

People would describe you as a natural problem solver with a roll-up-your-sleeves attitude. While planning is crucial, you are also a pro at bringing that vision to life and anticipating and adjusting for roadblocks; you’ve got a plan a, b, and c. You understand the nuances of how the media works, what they care about, and how to effectively position a brand as a thought leader.

You are an experienced public relations and communications professional with 7+ years in PR or communications, either for a brand team or on the agency side, with a proven ability to address and craft appropriate responses for complex issues. Most of all, you are super energized to work for a fast-growing brand that’s changing the game in the alcohol industry!


What the role is

In this Senior Public Relations Manager role, you will be an integral part of the Brand & Marketing team, responsible for driving strategy and execution for PR and communications at Drizly. You will support the Brand Director in aligning Drizly’s PR efforts with our core business and brand objectives in order to drive tangible results.

You’ll work closely with the internal brand team and our external PR agency, as well as partners across the organization such as Strategic Partnerships, Executive Leadership, and Product. In creating and driving a robust PR plan, you will have the opportunity to directly position Drizly as a thought leader in alcohol and tech and drive compelling consumer coverage to build the brand.

Please note: this role can be performed remotely anywhere in the United States with the exception of Colorado.

In this role you will:

  • Develop and execute PR/communications strategy and annual plans
  • Develop storylines and identify creative strategies with the broader team to increase coverage for the Drizly brand
  • Build and maintain relationships with key reporters, influencers, editors and analysts
  • Handle and respond to ongoing inbound/outbound media requests
  • Manage communications with and engagements for company spokespeople and executive leadership
  • Pull and analyze data, thinking through new ways to continue to bolster Drizly’s position as an inspiring leader in the alcohol category and the go-to shopping for all things alcohol
  • Manage cross-functional editorial calendar of announcements, programs, and campaigns
  • Coordinate and collaborate with both internal team members and external partners (including leading our PR agency) for various initiatives aligning to our larger PR strategy
  • Manage agency partner against annual/quarterly plans and important metrics, finding opportunities to drive future success

The Other Stuff

  • Competitive salary
  • One-on-one professional coaching with an external expert
  • Health, Dental and Vision Insurance
  • Flexible vacation policy
  • 401(K) Plan with Employer Match
  • Added perks

You do you.

Drizly is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.


BEFORE YOU APPLY...

We ask that you please remove all identifying information from your resume before you upload it on the next page in an effort to help us remove unconscious bias from our resume review process. Drizly is committed to cultivating an inclusive environment where a diverse group of people can and want to do their best work, and that starts with our hiring practices.
 
Identifying information includes your name, photos, LinkedIn URL, email address and more.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • HadoopFrameworks
    • Ruby on RailsFrameworks
    • SparkFrameworks
    • MemcachedDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • DomoAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • SalesforceCRM

Location

334 Boylston Street, Boston, MA 02116

An Insider's view of Drizly

What’s the vibe like in the office?

Working at Drizly is unlike anywhere I have ever worked before. We are a welcoming bunch of super intelligent people that are all working towards the same goals. We have a lively and dynamic atmosphere where we encourage people to truly be themselves. We have a ton fun, but we do what we're here to do- make Drizly the option for alcohol, period.

Shawn

Account Executive

How do you collaborate with other teams in the company?

I work closely with the product and engineering teams on a daily basis to design features for the people who use our products. I often loop in other teams to get their expertise on our users and different parts of the business. Everyone is constantly striving to make improvements and I get great ideas from people on every team at Drizly.

Annalyse

Product Designer

How has your career grown since starting at the company?

I identified a need for deeper knowledge of alcohol when I joined Drizly’s Customer Experience team 2 years ago. With the support & encouragement of my team, I became our first Certified Cicerone® taking a new role in Category Management. Now I'm leveraging my unique experience to help build the best-in-class catalog for alcohol one beer at a time.

Talia

Merchandising Associate

How do you make yourself accessible to the rest of the team?

As I work on complex policies and laws in the alcohol space, I try to speak very plainly when explaining the history and concepts that matter to Drizly so people don’t feel intimidated. I also try to participate in as many company events and Slack discussions that I can to build relationships which should translate to being more accessible overall.

Jaci

Vice President, Legal, Regulatory & Industry Affairs

How has your career grown since starting at the company?

I have helped out on the frontend, been on our infrastructure team, and worked extensively with our Rails API. In all of these roles I got to learn while doing high impact work. More recently, I was given the opportunity to be a technical lead. Drizly has made me a solid generalist that can help drive a startup’s tech forward.

Will

Senior Software Engineer

What are Drizly Perks + Benefits

Drizly Benefits Overview

At Drizly we believe people are our greatest asset and we’re building an environment where our team can authentically do their best work. As the business grows, we recognize the value of investing in our people through benefits that support their day to day at Drizly to greater perks that foster their life outside of work.

Culture
Volunteer in local community
Drizly is involved with a variety of local organizations including, but not limited to, Cradles to Crayons and Pine Street Inn.
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Unconscious bias training
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Drizly matches 50% of employee contributions up to 6% of annual salary.
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Happy Hours
Happy hours are hosted once per week.
Home Office Stipend for Remote Employees
Professional Development Benefits
Diversity Program
Lunch and learns
Drizly hosts lunch and learn meetings once per month.
Cross functional training encouraged
Promote from within
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