We’re looking for a Senior PR Manager to join the Marketing team at Drift in Boston. In this role, you’ll own all PR and communications at Drift, and be responsible for:

• Day-to-day media relations with the tech and business press.
• Day-to-day relations with bloggers and influencers in the marketing and sales space.
• Speaking and awards
• Building out our customer advocacy program and empowering customers to amplify the Drift brand.
• Internal communications
• Communications strategy and execution (from pitching to press releases) for key company events, hires, product launches, and milestones.
• Building out the PR function at Drift

About you and what type of skills you’ll need:

• You are highly organized with strong fundamentals in PR (from media lists to our speaking calendar to media monitoring).
• You’ve written everything from pitches to press releases to bylines. But you’re not just a writer -- you’re an exceptional writer. Our team could turn to you for everything from website copy to internal emails if needed. And you write like you talk -- your best pitch feels like a 3 line email you’d send to a friend to invite them over for dinner.
• You have a strong presence on Twitter and have used it to open conversations with everyone from reporters to influencers.
• You have a sense urgency. You’re pushing to amplify Drift through PR and marketing communications every single day, not just big product launches or monthly press releases.
• You believe there’s no PR that’s too small. You’re always replying to HARO requests, submitting expert tips to blogs, and you give podcast interviews as much weight as a big traditional media hit.
• You can take ownership and run PR on your own. You’re self-motivated, can move fast, and most importantly, you’re self sufficient -- if you need something, you can find it or just go and create it on your own.
• You think that traditional PR and the boilerplate stuff you get in a press release can be a little bit, uh -- traditional, so you can build out a PR playbook that includes things like podcast and video interviews, guest posts, bylines, articles on LinkedIn and Medium, speaking, customer advocacy, and more.
• Minimum of 6+ years of PR experience is preferred, but this is just a benchmark. The right person is more important than any number of years on a resume.
• Strong preferences for:
• Candidates who have worked in-house and at an agency.
• Candidates who have experience in B2B SaaS.

About Drift

Drift is the new way businesses buy from businesses. With its quickly evolving set of tools and playbooks, Drift is the world’s leading conversational marketing and sales platform. Over 100,000 businesses use Drift today to build better pipelines faster by connecting them now with customers who are interested now. Based in Boston, Drift was founded by serial marketing technology entrepreneurs David Cancel and Elias Torres, and is backed by leading venture capitalists including CRV, General Catalyst and Sequoia. Learn more at drift.com.