Oh Snap!
This job is no longer active - but you can still view the details below.

Senior Field Marketing Manager

| Greater Boston Area

Acquia, is transforming the digital strategies of companies all over the world with our open cloud platform. We are passionate and relentlessly committed to helping our clients create digital experiences that are more relevant, personalized, and built for a fast-changing, always-connected, mobile-first world. Headquartered in the US, we have been named as one of North America’s fastest growing software companies as reported by Deloitte and Inc. Magazine, and have been rated a leader by the analyst community and named one of the Best Places to Work by the Boston Business Journal. We are Acquia. We are building for the future of the web, and we want you to be a part of it.

Responsibilities:

We are seeking an experienced Senior Field Marketing Manager to support our East Coast sales region. As Senior Field Marketing Manager, you will be part of an entrepreneurial team in a rapidly growing business with your role in marketing focused on driving enterprise pipeline growth. Responsibilities include, but are not limited to, development of field marketing strategies and plans, event management and execution, partner co-marketing, pipeline acceleration initiatives, and adaptation of lead generation campaigns targeted at the Enterprise. The ideal candidate will be a self-starter with the ability to produce high-quality results. Proficiency in effective cross-functional communication coupled with a results-oriented mindset is key. Candidate must also be flexible and have the ability to thrive in a fast-paced environment and able to handle multiple projects with tight deadlines. A strong B2B marketing background in IT with a focus on measurement and accountability are key success factors.

Requirements:

  • Shape overall marketing strategy to deliver leads and accelerate pipeline growth targeted at the Enterprise
  • Drive new and creative lead generation activities including events, direct marketing, webinars, collateral and customer case studies
  • Develop account based marketing plans leveraging market and customer data and analytics to identify, who to target, where and how
  • Collaborate closely with channel team to integrate partners into field marketing opportunities.
  • Track and analyze the effectiveness of our marketing campaigns to determine ROI and prioritize resources
  • Oversee budget, metrics and marketing spend ROI

Skills and Attributes:

  • Bachelor’s Degree and 5+ years experience in a digitally-led B2B marketing role
  • Experience in developing marketing programs for enterprise targets
  • Ability to demonstrate marketing impact on bookings via account based marketing plans
  • Prior experience in high technology/enterprise software in a field marketing role is required
  • Ability to craft great collateral and structure and write compelling marketing copy for campaigns
  • Strong interpersonal skills and ability to earn trust and partnership cross-departmentally
  • Develop and maintain effective customer relationships and listen to customers (internal and external) and address needs and concerns
  • Experience with sales operations, reporting, marketing & campaign dashboards and KPIs
  • Ability to work collaboratively with multiple stakeholders in a fast-paced environment
  • Go beyond day-to-day work to assist customers in a positive manner. Take initiative to improve outcomes, processes, or measurements.
  • Identify the specific information needed to clarify a situation or make a decision
  • Consistently demonstrate Acquia's core DNA
  • Ability to travel, as necessary

Acquia is an equal opportunity (EEO) employer. We hire without regard to age, color, disability, gender (including gender identity), marital status, national origin, race, religion, sex, sexual orientation, veteran status, or any other status protected by applicable law.


Read Full Job Description
Apply now
loading ...
Emailed

Location

Excellent, busy area close to Faneuil Hall with shopping and fun after-work options. Tons of varied and great lunch options - we have a great list!

An Insider's view of Acquia

What are some social events your company does?

The Boston office partnered with the Department of Children and Families to pair employees with the holiday wish lists of children in DCF care. In December, 2017, we helped fulfill the wishes of 200 children through gifts of toys and clothing.

Amy H.

Senior Talent Operations Partner

What projects are you most excited about?

I believe we will see even more significant technology-driven changes in our lives in the next decade or two . . . I am optimistic that the good in us will prevail and that we will achieve a more just society driven by technology. I am proud to be a part of the software industry which is a major factor in this technological advancement of humanity.

Radhika

Manager and Principal Software Engineer

How does the company support your career growth?

Our people are motivated by professional growth and development, and every day, there’s an opportunity to learn something new that can help you develop your career. We have a really strong peer-to-peer learning culture, and our internal mobility program encourages Acquians to explore new roles within the company.

Amy P.

Senior Director, Global Talent Development

What are Acquia Perks + Benefits

Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
Company Equity
Vacation & Time Off Benefits
Generous PTO
Perks & Discounts
Game Room
Stocked Kitchen

Additional Perks + Benefits

Work/life balance is important to us. Employees take time off when they need it, and come back to work feeling refreshed. We offer up to 13 weeks of maternity, six weeks of adoption leave paid at 100 percent. Our returning-parent transition program allows new parents to ease back into work. Office amenities include snacks and beverages, comfortable space, common areas, game rooms, and Mac computers.

More Jobs at Acquia38 open jobs
All Jobs
Finance
Design + UX
Dev + Engineer
Marketing
Operations
Product
Project Mgmt
Sales
Developer
new
Boston
Developer
new
Boston
Operations
new
Boston
Operations
new
Boston
Operations
new
Boston
Operations
new
Boston
Product
new
Boston
Developer
new
Boston
Finance
new
Boston
Marketing
new
Boston
Project Mgmt
new
Boston
Design + UX
new
Boston
Sales
new
Boston
Developer
new
Boston
Developer
new
Boston
Marketing
new
Boston
Sales
new
Boston
Project Mgmt
new
Boston
Developer
new
Boston
Finance
new
Boston
Sales
new
Boston
Project Mgmt
new
Boston
Product
new
Boston
Developer
new
Boston
Sales
new
Boston
Marketing
new
Boston
Sales
new
Boston
Developer
new
Boston
Marketing
new
Boston
Marketing
new
Boston