Senior Director, Product Marketing - Alternative Investments at SS&C Intralinks

| Waltham
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About the job

Intralinks is searching for an experienced Product Marketing leader to join our global Product Marketing & Strategy team. This person will lead global product marketing activity for our Alternative Investments segment. As a market manager for our Alternative Investments business this person will be expected to know our buyers and customers in specific segments such as Private Equity, Hedge Funds, Investment Banking and Wealth Management, including how they make buying decision and their needs as customers. The Product Marketing leader will back up strategic insights with market evidence and then use that knowledge to drive the development of positioning and messaging that resonates with buyers and empowers our sales channels to be successful. Successful candidates should have a solid working understanding of the value drivers for solutions that support Alternative Investments use cases such as fund raising, fund reporting, accounting, portfolio management, and fund administration.

We will look to this individual to synthesize market analysis, customer needs and product capabilities into easy-to-understand messages and value propositions that resonate in region. The ideal candidate will have demonstrated strengths in deeply understanding customer needs and working closely across organizations to deliver optimal product marketing outcomes, both strategic and tactical.

About the team

At Intralinks, Product Marketing is the key link that binds our product strategy to the tactics that drive success in sales and marketing. As the voice of the market and enabler of sales effectiveness, Product Marketing drives effective and comprehensive product launches and sales enablement programs. Product Marketers must balance an expert-level insight into the market and competitive landscape, detailed analysis of customer priorities, and broad knowledge of the Intralinks solution offerings.

Day to day

  • Research and understand market, product, and competitive dynamics and socialize findings and recommendations with Sales, Product Management, and Marketing
  • Understand and document our buyer and customer journeys for each of our target segments in Alternative Investments: the who, what, when and why behind the decisions they make and their value drivers. Then take action to improve marketing, sales, product, services and customer success.
  • Develop product positioning and messaging that resonates with our target buyer personas. Use this messaging to help us drive our regional marketing programs.
  • Understand the competitive landscape globally—be an expert on our competition and how they are positioned. Communicate relevant information to our sales team.
  • Develop a marketing plan for Intralinks’ products in conjunction with our marketing team, including key activities to support the acquisition of new customers and the retention of existing customers.
  • Plan the launches of new products and releases of existing products, and manage the cross-functional implementation of the plan.
  • Support content development initiatives including guidance on our content strategy and writing of assets such as blog, video, web demo, web content and social posts.
  • Understand and provide sales enablement and training for sales; train sales on the problems we solve for our buyers and users; develop internal tools to support our buyer and customer journey, partnering with the marketing team on sales assets and teach sales how and when to use them.
  • Act as a thought leader in Alternative Investments for Intralinks’ products, including speaking engagements, webinars and content assets.

Required Qualifications

  • Seven to ten years FinTech/B2B SaaS experience and at least 3 years’ experience in product marketing
  • Five to seven years working in the M&A, Alternative Investments, and/or Capital Markets ecosystems
  • Highly self-motivated, accountable, proactive and thoughtful with high attention to detail
  • Exceptional written and verbal communication skills - Must have experience crafting and evangelizing product messages, developing creative product marketing content and comfortable presenting to customers and sales teams alike
  • Great collaborative skills and team player approach.
  • Undergraduate degree in a relevant field; MBA is a plus.
  • Ability to travel globally.

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Intralinks' Waltham location is located on the outskirts of Boston and easily accessible by vehicle, public transportation, company sponsored shuttle.
12-Year Veteran at SS&C Intralinks Credits Her Stint to the Dynamic Leaders and Culture

An Insider's view of SS&C Intralinks

What are some social events your company does?

Every other week each office hosts a Team Thursday event organized by different teams - the snacks are plentiful, trivia competition is fierce, and is a chance to break up your week with time to toast your colleagues!

Melanie Sardinha

Talent Program Associate

What are SS&C Intralinks Perks + Benefits

SS&C Intralinks Benefits Overview

Everything and more!

For you to succeed, you need to be able to afford to live and flourish. You need to stay healthy too.

SS&C Intralinks comprehensive health coverage provide options to suit your particular needs. This includes the ability to choose our health savings account option to put aside money for current as well as retiree medical needs. We also recognize the need for peace of mind and offer salary continuation through our short and long term disability programs, cash policies for critical illness and an accident protection plan. Our 401K plan with a company match helps you and your family prepare for the future. Our wide array of both company provided and supplemental insurance options ensures you and your family are covered. Rounding out these robust benefits are legal assistance, personal advocacy services, and work life balance through our flexible paid time off program as well as our in and out of office celebrations.

Friends Outside of Work
Eat Lunch Together
Open Door Policy
Team-Owned Deliverables
Team-Based Strategic Planning
Group Brainstorming Sessions
Open Office Floor Plan
Highly Diverse Management Team
Unconscious Bias Training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K) Matching
We match 6% of contributions.
Performance Bonus
Match Charitable Contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Acme Co. provides employees with a flexible work schedule that includes Flexible start and end times.
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Game Room
Our game room includes Ping Pong.
Stocked Kitchen
Some Meals Provided
Bagel day Thursdays!
Happy Hours
Happy hours are hosted every other week.
We offer employees Free on-site garage parking.
Professional Development Benefits
Job Training & Conferences
Acme Co. offers employees professional development opportunities like Onsite training courses, The ability to attend job related conferences and seminars.
Tuition Reimbursement
Lunch and Learns
Acme Co. hosts lunch and learn meetings on occasion.
Cross-Functional Training Encouraged
Promote from Within
Mentorship Program
Our mentorship program includes Career mentoring, Leadership mentoring.
Time Allotted for Learning
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