Senior Ad Ops Strategist

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Who we are


Drizly is the world’s largest alcohol marketplace and the best way to shop beer, wine and spirits. Our customers trust us to be part of their lives – their celebrations, parties, dinners and quiet nights at home. We are there when it matters - committed to life’s moments and the people who create them. We partner with the best retail stores in over 1400 cities across North America to serve up the best buying experience. Drizly offers a huge selection and competitive pricing with a side of personalized content. That is what we do. Who we are is a different story.

 

We are more than just another tech company. There is an intellectual curiosity that occurs at Drizly. We have a desire to question, to understand, to figure it out. Bottom line, we solve it. We value not just the truth but the process to get to the truth, to deliberate, decide and then act. Most importantly, we care. We care about our customers. We care about our company. We care about our team.

 

We are blazing a trail in an industry that hasn’t changed in nearly a century, and that doesn’t scare us (well, not all the time) -and even when it does, it doesn’t stop us, it energizes us.

 

Do you see yourself here? Read on.



Who you are


You are an action-oriented and problem-solving strategist with such excitement that you demonstrate your high-level experience of the digital retail media space to drive results. You are well-versed in industry standard tools and know the technical skills and strategic mindset needed for your own success in this role. You show self-motivation, enthusiasm, resilience, flexibility, and the ability to communicate clearly and effectively. This position also requires an analytical and logical thinker with the conviction to meet problems head-on and solve them accurately and quickly. The role will require you to help drive both revenue for Drizly and also performance for our advertising partners. You will need to work closely with our partners to understand how to optimize their campaigns and problem-solving with them to figure out the best course of action that will get the results they are looking for. 



What the role is


The Sr. Ad Ops Strategist is critical to the growth and sustainability of the programmatic and auction-bid advertising placements that we sell using CitrusAd as our white label service. Revenue from our programmatic advertising onsite is rapidly growing and we need to make sure it is being optimized for us and for our suppliers. Suppliers also need a partner within Drizly, such as yourself, that is able to focus on their programmatic campaign performance. This role will be responsible for optimizing a performance marketing platform and finding the right balance between revenue for the company and performance for our partners. You should be analytical and able to effectively communicate strategy and analysis to our alcohol brand partners and other third parties.

In this role you will:

  • Drive the growth and expansion of Drizly’s onsite programmatic advertising business
  • Understand bidding best practices for Citrus; provide recommendations at the industry/category level as well as the partner level on how to best optimize campaigns on Drizly
  • Monitor and optimize multiple paid campaign executions to ensure campaigns are delivering on schedule and to client KPI expectations
  • Review ad performance relative to campaign objectives to provide and execute optimization recommendations
  • Monitor performance of all programmatic placements on Drizly platform and inform strategy on how to optimize platform and grow revenue

The Other Stuff

  • Salary range: $100-120k/a year
  • One-on-one professional coaching with an external expert
  • Health, Dental and Vision Insurance
  • Flexible vacation policy
  • Commuter benefits
  • 401(K) Plan with Employer Match
  • Equity
  • Added perks

You do you.


Drizly is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status



BEFORE YOU APPLY...


We ask that you please remove all identifying information from your resume before you upload it on the next page in an effort to help us remove unconscious bias from our resume review process. Drizly is committed to cultivating an inclusive environment where a diverse group of people can and want to do their best work, and that starts with our hiring practices.

 

Identifying information includes your name, photos, LinkedIn URL, email address and more.


You must reside in the United States to be considered for this position.


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Location

334 Boylston Street, Boston, MA 02116

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