Marketing Operations Technology Specialist (Contract)

| Greater Boston Area
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Acquia is the open digital experience company. We provide the world's most ambitious brands with products built around Drupal to allow them to embrace innovation and create customer moments that matter. At Acquia, we believe in the power of community and collaboration — giving our customers and partners the freedom to build tomorrow on their terms.

Headquartered in the U.S., we have been named one of North America’s fastest growing software companies by Deloitte and Inc. Magazine, rated a leader by the analyst community, and named one of the Best Places to Work by the Boston Business Journal. We are Acquia. We are building for the future and we want you to be a part of it!

As Acquia’s Marketing Operations Technology Specialist you are responsible for enabling our global marketing programs through a fully optimized technology and database infrastructure. You will take the lead on handling scalable processes and cross-functional initiatives to ensure we integrate and implement innovative marketing technology to maximize our revenue pipeline. Working closely with Sales operations counterparts, you’ll also take the lead to ensure we grow and maintain a clean, marketable database of prospect, customer and partner leads, contacts and accounts.

Responsibilities
  • Lead technology evaluation and selection process; integration to the full stack, and Optimization
  • Document and handle clearly defined criteria for success and ROI for each technology we use
  • Audit utilization and performance of all tech stack components
  • Troubleshoot issues, work closely with Sales Ops to identify and resolve points of failure
  • Handle vendor contracts, billing and PS utilization
  • Ongoing maintenance of contact and lead DB across the martech landscape
  • Provide governance / compliance recommendations and support
  • Audit for quality standards
  • Implement projects to augment data as needed
  • Provide insights from predictive scoring, contact engagement and lead status to sales and marketing teams for program enhancement
Skills and Attributes:
  • Bachelors’ Degree required or equivalent work experience in a related field
  • 3+ years of project management experience and Marketing experience
  • Consistent track record in delivering projects from the internal kickoff through launch
  • Experience and a consistent record of success inspiring change within teams to increase efficiency and project quality
  • Demonstrated ability to set expectations and administer adherence to process
  • Strong communication skills with various personality types
  • Strong attention to detail and ability to multi-task
  • Experience with project management software, preferably JIRA
  • Experience with Salesforce and enterprise martech technologies
  • Familiarity and experience with additional marketing technologies such as Lingotek, Zoom webinars, Drift, 6Sence, and DOMO.
  • Familiarity with system integration principles and experience troubleshooting points of failure between various marketing technologies
  • Familiarity with full funnel methodology, metrics, and processes.
Requirements:
  • 3+ years experience using enterprise level MAPs. Experience using Acquia Campaign Studio (Mautic) is a plus.
  • If not marketo, experience using another marketing automation platform such as Hubspot, Pardot, or Eloqua.
  • Experience using basic HTML and CSS for email creation and editing in Mautic’s WYSIWYG.
  • Experience creating landing pages in Campaign Studio (mautic), hubspot, marketo, or other CMS.

Thorough attention to detail as the list segments and marketing campaigns need to align with GDPR regulation.

This role is a temporary role that will focus on transitioning and building out Acquia marketing cloud products for our internal use. This Marketing Automation Specialist needs to be operationally-minded. They need to have great organization skills and needs to be able to think logically when creating rules and filters for segmentations (smart lists) and multi-branched campaigns. While also being able to understand the data flows and impacts per tool across the martech stack.

Must have strong knowledge of:
  • REST APIs
  • Knowledge of Webooks
  • Php - For building custom plugins in Acquia Campaign Studio (Mautic)
The primary responsibility function for this person would include:
  • Work with internal and external vendors to build custom plugins or integrations
  • Build and follow documentation online
  • Build data flow diagrams
  • Build SAL documentation

Acquia is an equal opportunity (EEO) employer. We hire without regard to age, color, disability, gender (including gender identity), marital status, national origin, race, religion, sex, sexual orientation, veteran status, or any other status protected by applicable law.

Read Full Job Description
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Technology we use

  • Engineering
  • Sales & Marketing
    • GolangLanguages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • jQueryLibraries
    • ReactLibraries
    • AngularJSFrameworks
    • Ember.jsFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • SymfonyFrameworks
    • MemcachedDatabases
    • MySQLDatabases
    • DrupalCMS

Location

Acquia is in the Financial District near Faneuil Hall and Post Office Square with tons of great restaurants and fun after-work venues to choose from!

An Insider's view of Acquia

What are some social events your company does?

For the past five years, the Boston office has partnered with the Wonderfund (www.wonderfundma.org) to pair Acquians with the holiday wish lists of local children. We sponsored 250 kids in 2019 and look forward to continuing our partnership in 2020!

Amy H.

Senior Talent Operations Partner

What projects are you most excited about?

There are a number of different projects we are always working on from maintenance and performance optimizations to new customer features. For me, the most exciting and rewarding projects are where we release a piece of functionality that excites and delights our customers and makes their jobs easier.

Rok

Senior Director, Engineering

How does the company support your career growth?

Our culture of continuous, lifelong learning allows every Acquian opportunities to learn, stretch and grow. With support and coaching from their managers and Global Learning Programs, Acquians have access to a robust online learning platform, a mentor program, and more. Every day offers the opportunity to take on unique challenges.

Amy P.

Senior Director, Global Talent Development

How do you empower your team to be more creative?

The trick to empowering creativity is encouraging frequent communication and iteration. Embrace behaviors, not platitudes, that remind the team there is no such thing as failure. Embed creativity and make it more than a tagline. Show that nothing is unsalvageable; focus on ‘why’ things occurred, and make everything a learning opportunity.

Brian

Manager, User Experience Research

How do your team's ideas influence the company's direction?

We are able to influence how content is delivered and monetized by global businesses in 2 ways. Acquia's founder created Drupal, the leading open source CMS in the world and we are proud of our close relationship with the Drupal community. We have also pivoted towards DXP capabilities and offer a full suite of solutions to our customers.

Charley D.

Vice President, Products

What are Acquia Perks + Benefits

Acquia Benefits Overview

Work/life balance is important to us. Employees take time off when they need it, and come back to work feeling refreshed. We offer up to 13 weeks of maternity and six weeks of paternity, partner and adoption leave, all paid at 100 percent. Our returning-parent transition program allows new parents to ease back into work. Office amenities include snacks and beverages, common areas, a game room, Friday afternoon Happy Hour, and Mac computers.

Culture
Volunteer in local community
In Boston, Acquia has partnered with Cradles to Crayons, Pine Street Inn, Wonderfund, TUGG (Tech Gives Back), Bow Market, Horizons for Homeless Children, and the Maurice J. Tobin School in Roxbury.
Friends outside of work
Eat lunch together
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Adoption Assistance
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Happy Hours
Fitness Subsidies
Professional Development Benefits
Lunch and learns
Promote from within
Mentorship program
Online course subscriptions available
More Jobs at Acquia21 open jobs
All Jobs
Design + UX
Marketing
Operations
Sales
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
Save jobView Acquia's full profileSee more Acquia jobs