Marketing Lead

| Greater Boston Area
Description
CozyKin is looking for an experienced Marketing Lead who can own the customer story for CozyKin while meticulously unpacking the key levers for growing our business.
Responsibilities
-Define and execute the marketing strategy for CozyKin
-Own the brand and create compelling stories for our users
-Drive and track end-to-end acquisition, engagement and retention
-Champion user needs for Product and Platform
-Test, prioritize and launch fully integrated marketing at neighborhood level across multiple channels (SEO, SEM, Social, Offline, Partnerships, Referrals, PR, etc)
-Build and grow an excellent marketing team.
Competencies
-At least 3 years experience across content marketing, marketing strategy, growth marketing, brand or field marketing
-Excellent analytical, communication and persuasion skills
-The right attitude: drive, flexibility and resilience in an ambiguous, relentless and rewarding environment
Our Company Values
Heart For Children: We do what's best for the child. That's also what's best for the parents, nannies, and our community.
Courage In Action: We do hard things with empathy. We take the hill. We own our work. We get it done.
Accelerate Together: We choose to accelerate. We champion growth. We empower others to do the same.
Benefits
- Healthcare benefits (medical, dental, vision)
- Vacation, sick, and holiday paid time off
Compensation $60,000 - $80,000
Equity 0.0% - 0.1%
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Location

Our HQ office is right in the heart of Central Square.

What are CozyKin Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Team workouts
CozyKin has regular in-office yoga sessions led by certified baby yoga expert!
Retirement & Stock Options Benefits
Company Equity
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Stocked Kitchen
Professional Development Benefits
Lunch and learns
CozyKin hosts lunch and learn meetings weekly.
Cross functional training encouraged
Promote from within
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