PrismHR is expanding their newly formed Demand Generation team and is looking for a talented marketing individual to help fuel their growth.  PrismHR is searching for a Marketing Campaign Manager to create, develop, execute and optimize integrated campaigns. This position requires someone who is results-driven, inquisitive, strategic, flexible, and collaborative.  There is a lot of freedom within the strategic creation for each program so being able to project manage the moving pieces to execution will be important.

Responsibilities include:

• Research, develop, and execute integrated marketing campaigns that are delivered across different marketing channels

• Collaborate with internal stakeholders and work with the Field Marketing & Events Manager (and at times with other Marketing Campaign Managers) to create segmented audiences and robust campaigns through a combination of efforts that help to deliver a solid prospective customer experience, and ultimately generate hand-raising interest

• Take on total ownership of campaigns within your designated market, from creative strategy to sales development follow-up

• Ensure accurate reporting on the effectiveness of each program and channel regarding results and associated costs

• Flexibility and desire to be a team player who is open to new ideas

Skills necessary to succeed:

• 5-7+ years’ experience in marketing, ideally working within the software industry

• Extremely strong communication skills, especially business writing

• Ability to run Programs on time and on budget, with a proven performance of consistently meeting or exceeding marketing program goals

• Bring masterful execution of details and have a sense of urgency in completing tasks

• Ability to accurately segment your audience, create content for emails and any additional needs (campaign dependent)

• Ability to plan and execute on direct mail and help with events that tie into your campaign, and are able to tie into social and paid campaigns

• Ability to work with the Sales Development team and Sales team to articulate campaigns, audience segmentation, messaging, and follow-up activities to ensure results are carried to fruition

• Be a master of tactics; but, also enjoy creatively identifying opportunities to uplevel marketing activities, from innovative events and campaigns to high impact communications

• Proven experience to constantly juggle and prioritize a number of key tasks, collaborate with other members of the Marketing and Sales team, while always thinking and working towards the strategic goals of the business and team

• Experience with GoToWebinar, Salesforce and Marketo

• Knowledge or understanding of the Human Capital Management, Payroll Service Bureau, or HR Outsourcing Industry is a plus

• Bachelor’s Degree required

PrismHR is an EO/AA/VEV/Disabled Employer
Diversity Candidates are encouraged to apply