Marketing Automation Specialist at Mimecast

| Lexington
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Our Global Digital Marketing team is look for a Contract Marketing Automation Specialist to join their team and be responsible for design, implementation and execution of Marketing campaigns. This critical piece of our Digital Marketing organization is responsible for the management and maintenance of the Marketing campaign calendar, as well as the health and growth of our database.


We seek someone who is capable of understanding marketing campaign objectives, is great at managing deadlines and is extremely detail oriented. The Marketing Automation specialist will ensure consistent campaign execution to accelerate demand generation productivity. This candidate will work closely and collaboratively with a variety of teams including global marketing and sales teams


  • Participate in the management and maintenance of the Marketing email and event calendar.
  • Understand target audiences to execute segmentation for outbound communications.
  • Execute campaign strategy to drive engagement.
  • Participate in database health and growth initiatives.
  • Ensure processes are in place to maintain the integrity of the database.
  • Build, test, and deploy marketing emails using Marketo.
  • Gather results for all email campaigns and activities and report back on those results
  • Support the management of marketing automation system (Marketo)
  • Contribute to enhancements or updates to marketing automation platform and configuration
  • Assist in training global teams to ensure adoption and scale of marketing automation technology
  • Append data to database as necessary
  • Understand bilateral data structures with CRM and Marketing automation systems
  • Perform data extraction as necessary
  • Regulate the use of data to ensure prevention of database fatigue


  • Bachelor’s degree in Business or Communications, preferred
  • 1-3 years of experience with marketing automation system (Marketo preferred)
  • Excellent communicator and team player
  • Superb attention to detail, ability to multi-task and prioritize work
  • Systematic approach to problem solving
  • Good understanding of analytics and reporting
  • Awareness of current marketing trends and technologies
  • Comfortable using Agile methodology to deliver on work
  • Comfortable working with global stakeholders to drive results


*This is a full-time contract role.


An Equal Opportunity Employer.  All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability. #LI-143043533_MC2

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Technology we use

  • Engineering
    • C#Languages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • jQueryLibraries
    • ASP.NETFrameworks
    • Ruby on RailsFrameworks
    • Microsoft SQL ServerDatabases
    • OracleDatabases


Our company is in an upscale area with plenty of access to major highways. We are 30 minutes outside downtown Boston.

An Insider's view of Mimecast

What’s the vibe like in the office?

Our distinctive culture, created by ‘Mimecasters’, is our greatest asset. It is built on openness, a willingness to take on the toughest challenges, and our tenacity in identifying and solving the big problems – our warrior spirit, our sense of fun and our ability to do the right thing naturally.

Be part of something special.



What's the biggest problem your team is solving?

Your organization runs on email. It’s the main way you communicate internally and externally and you rely on it being available all day, every day. It’s a gateway to other critical IT systems and home to a treasure trove of corporate information your employees value. For all it offers, email needs to be protected and managed or it risks exposing yo



How does the company support your career growth?

Mimecast is growing and we're creating a truly global business. But growth isn't just about scale. It's about being better, and it's about maturing without getting old. We want to make sure our culture remains intact even as we grow. And in the end, making that happen is about people like you.



What unique initiatives do you have that encourage innovation?

Sometimes the best things in life just happen. Our culture is not an edict, enshrined in a set of policies. It is a set of values inherent in the way we interact, how we see the world and how we go about getting things done. We expect everyone at Mimecast to worry more about inertia than about mistakes.


Senior Engineer

How has your career grown since starting at the company?

Mimecast is a fast growing company expanding into new markets across the world. Wherever you join us, whatever your background, skills or experience, you’ll be working in a results-oriented, high performance environment with unparalleled scope and variety of work. We celebrate career development across the company and there are always opportunities


Senior Manager

What are Mimecast Perks + Benefits

Mimecast Benefits Overview

Free on-site gym facilities available. **For Lexington employees only.
27 Paid time off days.
401K match and generous stock purchase plan.
Strong commitment to the environment and sustainability, including new Green initiative.
Start-up feel with the stability of an enterprise. Fast moving environment and exciting office with unique work spaces that facilitate collaboration.
Opportunity to work and gain exposure with C-suite executives, including CEO Peter Bauer.
Family-focused environment with 16 weeks paid maternity leave and 4 weeks paid paternity leave, alongside yearly family day and partner recognition parties.
Huge focus on Corporate Social Responsibility and Wellness with a range of team building initiatives to encourage employee and team growth. All supported with five paid volunteer days and matching donations.
Long Service Awards - five years and ten years. Ten years comes with two months fully paid sabbatical leave.

Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Diversity manifesto
Someone's primary function is managing the company’s diversity and inclusion initiatives
Mean gender pay gap below 10%
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Company sponsored family events
Acme co. sponsors family oriented events Semi-annually.
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Happy Hours
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Mentorship program
Continuing Education stipend
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications

Additional Perks + Benefits

Start-up feel with the stability of an enterprise. Fast moving environment and exciting office with unique work spaces that facilitate collaboration.

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