A bit about us:

Devoted Health is a new health care company looking to improve the lives of seniors in America. We are guided by a deep belief that every senior should be treated like we would treat a member of our own family: with loving care and a profound commitment to their health and well-being. With aging demographics and rising health costs, this is an industry and problem space that needs today’s best talent working on solutions with high integrity and a long term view. We will improve the lives of seniors by helping them navigate the health care system, by utilizing world-class technology and data to enable a simplified experience, by partnering with top providers for better health outcomes. We are building a stellar and diverse team with both healthcare and commercial experience. We aim to launch a Medicare Advantage plan and clinical services in 2019.

Why Devoted:

Make a difference... a big difference. You will have the opportunity, in a unique and dynamic culture, to be a part of something incredibly meaningful. We’re a disruptive startup with an inspiring mission. Learn and grow alongside our world-class team of healthcare, technology, and data leaders, dedicated to building a health plan and clinical services that care for everyone like they were our own mothers or fathers. Our team and board members have decades of experience in health care entrepreneurship, data, technology, services, and policy. With their support, we look forward to building a health plan and clinical services that will give seniors easy access to the high-quality care they deserve.

More about this role:

Are you an analytical marketer who finds creative new approaches through looking at data? Do you constantly see areas for opportunity and use numbers to size and prioritize them? Are you a results-driven problem-solver who wants to put your efforts toward changing the world for the better? If so, consider joining our team, which brings together bright and hungry talent from the world of consumer and healthcare alike.

Devoted Health is looking for a Marketing Manager who revels in data in order to answer business problems and understand our customers. This person will not only measure the impact of our work, but perpetually seek areas of opportunity to improve it and think outside the box. Qualified candidates will be operationally-minded self-starters who are comfortable wrangling data and getting into the details with a determined focus on results and a track record of success.

This role will report to the Director of Marketing and work on projects spanning whatever is needed to win and serve our members.

The ideal candidate will be a student of what works and what doesn’t work, with a hunger to find a better way, take on responsibility, and work in a fast-paced entrepreneurial environment. We will often have specific short- to medium-term goals and it will be your responsibility to know if we are on pace to achieve them. You should be passionate about improving healthcare and believe in the business we are building.

Responsibilities will include:

• Develop and deliver marketing models and analytics, including key performance metrics by channel and campaign
• Partner with ad agencies, internal stakeholders, and fulfillment vendors to understand key inputs and provide well-informed, robust analyses
• Devise and execute thoughtful, analytically-backed digital marketing strategies and optimization campaigns to deliver lead generation of potential members
• Measure and improve upon our member engagement efforts, in partnership with our member operations team

Desired skills and experience:

• 3+ years in a marketing-oriented analyst role, or an analytically-oriented marketing role
• Experience running digital ad campaigns across one or more channels such as web, social media, display, SEO/SEM, or email
• A guru in Excel, Google Analytics, SQL, and other tools to build reports and conduct analyses to provide ongoing recommendations for adjustments to plan
• Team player who can partner effectively with creative and engineering teams to define goals, launch, and optimize initiatives that drive a smooth, measurable marketing experience for potential members
• Knowledgeable about digital marketing measurement and optimization tools and tactics such as tracking pixels, lookalike audiences, A/B testing, and retargeting
• Track record of success identifying and taking action to identify opportunities and achieve results levering internal or external resources
• Experience working in a consumer-facing or healthcare company within a regulated industry a plus

If you love running towards complex challenges and transforming them into solutions, if you want to make a potentially huge impact on many lives, and if you are looking for a disruptive startup with an inspiring and talented team, Devoted Health may be the place for you!