Event Marketing Manager

| Hybrid
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Job Description:
The Opportunity:
The Event Marketing Manager will participate in the strategy, development and execution of Workhuman growing portfolio of external events - including customer forums, regional events, and our in-house conference - with a focus on attendee experience, business impact and ROI.
This position will have end-to-end responsibility for event programs and participate with other team members on our marquis event Workhuman Live.
The ideal candidate should have the ability to see the big picture while simultaneously maintaining an astute attention to detail and the ability to execute with excellence. In addition to extensive event marketing experience, this position requires excellent project management and strong communication and organizational skills.
Responsibilities:

  • Work closely with internal stakeholders to define and understand each event's unique goals and objectives
  • Support the overall strategic event plan, themes and experience
  • Collaborate with key stakeholders across company
  • Define event metrics and performance targets and connect to business results
  • Determine fiscal requirements and preparation of budgetary recommendations, manage budget
  • Coordinate with internal marketing team to secure event creative and content, including marketing assets, web and multimedia content
  • Manage event marketing agency, vendor partners, and all associated roles in Workhuman, as needed


Requirements/Qualifications:

  • Experience in digital and hybrid event development
  • Manage site/vendor selection, RFP creation and management and site inspections
  • Experience with housing, registration and other event management platforms and apps
  • Knowledge of Marketo and Salesforce a plus
  • Strong project management and organizational skills
  • Excellent post-event reporting and analytics skills
  • Ability to think creatively and deliver a "WOW" event experience
  • Demonstrated ability to align strategies with tactics and manage/orchestrate team resources to a timeline/deadline
  • Demonstrated expert understanding of space and ability to translate needs into specs
  • Independently plan, execute and manage all aspects of conferences, and other events including av, F & B, room blocks, BEOs, etc.
  • Basic familiarity of production best practices, speaker management and formatting for optimal content experiences
  • Ability to brainstorm and deliver experience programming for small and large events
  • Excellent verbal and written communication skills
  • Strong leadership and management skills
  • Exceptional program and budget management, negotiation, and organizational skills
  • Ability to accurately manage multiple long-term multi-stage projects in a time sensitive environment, on time and on budget
  • Ability to work cross-functionally to reach common project goals
  • Travel required
  • BA/BS degree or higher preferred
  • Working understanding of registration and housing for large and intimate conferences, experience with agency partners and event business vendors
  • Experience in contract negotiation
  • Proven track record of event planning
  • Knowledge of Marketo and Salesforce a plus
  • 5-7 years of events or programs marketing


The Company:
Workhuman® is pioneering the human workplace through award-winning Social Recognition® and Continuous Performance Management solutions. Workhuman inspires more than six million humans across 180 countries to perform the best work of their lives. For the past 21 years, human resources and business leaders alike have used Workhuman Cloud® to gain the proactive insights necessary to transform and lead a more connected, human-centered workplace that accelerates engagement and productivity. To learn more about Workhuman's mission to make work more human for every person on the planet and how you can ensure great work is celebrated and amplified in your workplace, visit www.workhuman.com.
Did you know

  • We have more than 6M employees worldwide, on the Workhuman Cloud
  • Named The #1 Great Places to Work (GPTW) in Ireland in 2019, and was also named as one of the Best Workplaces for Women. 2020 marks the eighth consecutive year on the list; in 2020, moved to "large company" category and placed #4. Named Great Places to Work in Europe in 2020.
  • Named a Boston Globe Top Place to Work in 2020 (mid-size company); 7th year featured on the list; Named a Great Place to Work Certified organization for the past 5 years
  • In 2021: Best Workplaces in Tech in Ireland, Best Workplaces in Europe


Perks & Benefits for our Happy Healthy Humans:

  • Comprehensive Health Plans
  • Fully paid parental leave (12-week maternity/4-week paternity) effective day 1
  • Peer-to-peer recognition program
  • 401(k)
  • Tuition Reimbursement
  • Commuter bus from downtown Boston
  • On-site fitness center
  • Wellness rewards and reimbursements
  • Fully stocked kitchen (cold brew on tap - snacks and coffee machines as far as the eye can see...)
  • Regular celebrations for employees, families and special guests


At Workhuman, we love what we do because we're shaping the future of work through our people and our technology. Our human cloud-based applications are helping some of the world's leading global brands connect culture to shared purpose. The Workhuman Cloud empowers employees to thank, talk and celebrate each other, creating an environment that sparks gratitude and human connection while increasing employee engagement and productivity.
Workhuman is an Equal Opportunity Employer and is committed to the principle of equal employment opportunity for all employees. We proudly provide a work environment free of discrimination and harassment. Employment decisions at Workhuman are based on solely on business needs, job requirements and individual qualifications, without regard to race, color, religion or belief, national, social or ethnic origin, sex (including pregnancy), age, sexual orientation, gender identity and/or expression, marital, civil union or domestic partnership status, past or present military service, or any other status protected by the laws or regulations in the locations where we operate. Workhuman believes that diversity and inclusion among our teammates is critical to our success as a global company, and we seek to recruit, develop and retain the most talented people from a diverse candidate pool.

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Technology we use

  • Product
  • Sales & Marketing
  • People Operations
    • CanvaDesign
    • IllustratorDesign
    • MiroDesign
    • ConfluenceManagement
    • HootsuiteCMS
    • WordpressCMS
    • Chorus.AICRM
    • DocuSignCRM
    • LinkedIn SalesNavigatorCRM
    • OutreachCRM
    • SalesforceCRM
    • MarketoLead Gen
    • ZoomInfoLead Gen
    • Microsoft TeamsCollaboration
    • SlackCollaboration
    • ZoomCollaboration
    • TrelloProject Management

Location

We're located on Crossing Boulevard, right off of Rt. 9 in Framingham. Our office is easily accessible from Rt. 9, Rt. 495, and Rt. 90.

An Insider's view of Workhuman

What's something quirky about your company?

I think there are numerous things that are quirky about our company, all of them great! This company stands out in having created a culture that values the human connection. We’ve created an atmosphere of promoting each other, of being each other’s biggest champions, and making sure we all thrive and develop into the best versions of ourselves.

Laury

Director, Workplace Experience

How do you collaborate with other teams in the company?

Collaboration is a core part of our team’s daily life; we work closely with everyone from Product Management and Engineering to Customer Success and Sales. With the teams split between Framingham and Dublin, we’re regularly using new tools with different teams to improve our ability to brainstorm and communicate user flows.

Adam

Director, Product Strategy

How has your career grown since starting at the company?

I started my business development role here with just 6 months of software sales experience. My manager knew my aspirations of becoming a Sales Exec. and helped me achieve this goal in less than 2 years. At Workhuman, not only are you given the technology to be successful, but you have amazing resources around you to grow professionally.

Bobby

Corporate Sales Executive

What unique initiatives do you have that encourage innovation?

These days, we are dealing with a variety of stresses and change is constant. One of the most powerful ways to align teams and help people reach their full potential is so simple and can be easily missed- recognize an employee for their contributions! That positive connection carries far beyond the moment it occurs.

Jason

SVP, Global Sales

What's the biggest problem your team is solving?

Workhuman is not only in the business of changing the future of work for other companies, we are already thriving in that state ourselves. It’s so exciting to join a group of brilliantly passionate employees who are genuine, kind, and grateful to each other and working together on our mission to bring others into this human movement.

Erica

People Analytics Consultant

What are Workhuman Perks + Benefits

Workhuman Benefits Overview

There are a lot of benefits to working human, but let’s start with the most meaningful. We value the whole human – not just what you bring to the office every day, but everything about you and who you are. Here, people are empowered to be themselves and do the best work of their lives.

Culture
Volunteer in local community
Employees are encouraged to plan and participate in philanthropic activities through the Workhuman Gives program. 8 hours of paid volunteer tour
Partners with nonprofits
Previous partnerships have included Catie's Closet, Girls Inc., Tech Gives Back, and the Department of Child and Family Services.
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Hybrid work model
President's club
Employee awards
Flexible work schedule
Workhuman encourages employees to find the work-life blend that meets their needs.
Remote work program
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Mean gender pay gap below 10%
Diversity employee resource groups
Our ERGs are something we are very proud of! We have 5 ERGs running including: Parents at Workhuman, The Women's Network, SPARKLE (LGBTQIA+), Sustainability, and Diversity, Equity & Inclusion.
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Short term and long term disability benefits are available
Dental insurance
Vision insurance
Health insurance
Health insurance is provided by Blue Cross Blue Shield of MA and includes prescription drug coverage. Workhuman also provides deductible reimbursements via our health reimbursement arrangement.
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Eligibility rules apply.
Company equity
RSU grant
Performance bonus
Child Care & Parental Leave Benefits
Childcare benefits
Dependant Day Care FSA Available
Generous parental leave
We provide up to 12 weeks of parental leave for the primary caretaker. Workhuman also provides 4 weeks of leave for the secondary caretaker, or for adoption/foster.
Family medical leave
Adoption Assistance
Company sponsored family events
Workhuman hosts seasonal events where employees can invite their family members and children to attend.
Vacation & Time Off Benefits
Generous PTO
Paid volunteer time
Paid holidays
Paid sick days
Office Perks
Company-sponsored outings
Free daily meals
Free snacks and drinks
Some meals provided
Onsite office parking
Recreational clubs
Fitness stipend
Home-office stipend for remote employees
Onsite gym
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available
Customized development tracks
Paid industry certifications

Additional Perks + Benefits

In addition to our compensation and benefit offerings, employees are able to fully immerse themselves into our product.

As superusers of our own social recognition platform, our employees are constantly being recognized for their efforts at work by their managers and company leaders, as well as their colleagues and peers. We celebrate success in the office and outside of the office with our Life Events tool, and our Conversations tool gives employees the ability to navigate their priorities and goals, give and receive feedback, and manage check team check ins.

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