Veeva
Veeva's cloud software enables the life sciences industry to bring new therapies to market faster.
Boston, MA
Remote

Digital Marketing Manager (Greater Boston Area, MA or Remote)

| Greater Boston Area | Remote
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Veeva [NYSE: VEEV] is the leader in cloud-based software for the global life sciences industry. Committed to innovation, product excellence, and customer success, our customers range from the world’s largest pharmaceutical companies to emerging biotechs. Veeva’s software helps our customers bring medicines and therapies to patients faster.

We are the first public company to become a Public Benefit Corporation. As a PBC, we are committed to making the industries we serve more productive, and we are committed to creating high-quality employment opportunities.

Veeva is a Work Anywhere company which means that you can choose to work in the environment that works best for you - on any given day. Whether you choose to work remotely from home or work in an office - it’s up to you.

The Role

Veeva is seeking a creative problem solver with a passion for SEO and PPC that is looking to grow their career by being a hands-on contributor driving digital campaigns, providing insights, and strategic recommendations.

Qualified applicants will have a minimum of 3 years of SEO and PPC experience in a B2B environment, as well as a broad understanding of HTML/CSS, and digital marketing principles. Note: This position does not work on organic social, email, or marketing automation projects.
 
This is a full-time position that will report to the Sr. Director of Digital. 

What You'll Do

  • Work with Marketing stakeholders to strategize, plan, and execute SEO related content updates
  • Benchmark SEO strategy effectiveness (ranking changes, traffic, conversions), provide insights, and develop recommendations based on data
  • Monitor and communicate changes in SEO performance, industry trends, and search engine algorithms
  • Provide training to others in the organization on important SEO updates
  • Identify SEO related site issues and collaborate with the web team to resolve
  • Work with Field Marketing to strategize, plan, and execute PPC campaigns.
  • Analyze paid search campaigns to identify potential opportunities, and provide recommendations for optimization through ad copy, keywords, ad groups, targeting, bidding, and landing pages.
  • Build and maintain alignment between PPC and organic search strategies
  • Measure and report performance of PPC campaigns
  • Manage the web team’s ticketing intake queue and provide visibility to the marketing organization on the status of active projects
  • Manage and execute ticket related content updates on Veeva.com
  • Provide the first level of QA for Veeva.com for site quality and consistency
  • Identify inconsistencies on the website and collaborate with the web and design teams to resolve

Requirements

  • 5+ years experience in a B2B, SaaS, or Cloud company
  • Proven track record of optimizing SEO results using tools like SEMRush, Moz, ScreamingFog, and others
  • Working Knowledge of HTML/CSS
  • Use Google Analytics to optimize digital ad campaigns
  • Self-motivated, with good communication, and teamwork
  • Manage multiple projects independently while maintaining deliverables, timelines, and next steps
  • Able to thrive and deliver in an agile fast-paced, high-growth environment
  • BS or BA in marketing, English, journalism, design, or similar degree preferred

Nice to Have

  • Prior experience with working for an enterprise B2B software company
  • Prior experience with WordPress a plus
  • Prior experience with LinkedIn paid campaigns
  • Prior experience managing external agencies
  • Prior experience with Google tag manager and google analytics
  • Prior experience with A/B testing and conversion rate optimization

Perks & Benefits

  • Flexible PTO
  • Healthy, free, provided lunches and snacks every day
  • Allocations for continuous learning & development
  • Discounted gym membership 

#LI-RemoteUS
#BI-Remote

Veeva’s headquarters is located in the San Francisco Bay Area with offices in more than 15 countries around the world.

Veeva is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, sex, sexual orientation, gender identity or expression, religion, national origin or ancestry, age, disability, marital status, pregnancy, protected veteran status, protected genetic information, political affiliation, or any other characteristics protected by local laws, regulations, or ordinances. If you need assistance or accommodation due to a disability or special need when applying for a role or in our recruitment process, please contact us at [email protected]

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Where we are

Our main office is located in downtown Boston and is within walking distance to great restaurants and cafes. Few minute walk to three T Stations.

Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PerlLanguages
    • PythonLanguages
    • SqlLanguages
    • SeleniumLanguages
    • ReactLibraries
    • ReduxLibraries
    • HadoopFrameworks
    • SpringFrameworks
    • HibernateFrameworks
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What are Veeva Perks + Benefits

Culture
Friends outside of work
Eat lunch together
Intracompany committees
Daily sync
Open door policy
Team owned deliverables
Group brainstorming sessions
Open office floor plan
Diversity
Diversity Employee Resource Groups
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Life Insurance
Wellness Programs
Team workouts
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Match charitable contributions
Child Care & Parental Leave Benefits
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Perks & Discounts
Casual Dress
Some Meals Provided
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Promote from within

An Insider's view of Veeva

How would you describe the company’s work-life balance?

At Veeva you can "work anywhere" which means you can choose to work in an office or at home on any given day. Our work processes are designed so that you can be productive in an environment that works best for you.

Kristin

VP, Talent Attraction

What's the biggest problem your team is solving?

We are building a new product to help clinical trials run faster and more efficiently. I can't imagine any other opportunity that would be as impactful, especially in a time of public health crisis. Veeva has a pragmatic approach to technology, we don’t go after shiny new things, but rather focus on stable technologies that continue to evolve.

Jacob

VP, Engineering

How has your career grown since starting at the company?

After graduating from the University of Texas, Arlington, I joined Veeva as an Associate Software Engineer in their Generation Veeva program. Since then, I've been with the company for three years now, have been promoted to a Software Engineer, and moved from our Pleasanton, CA HQ to one of our first engineers in Boston, MA.

Shilpa

Software Engineer

What is your vision for the company?

Our goal for 2025 is to be 10,000 employees and still "be Veeva" meaning continuing that startup mentality and speed. Even though today we have 4,300 people and $1.4 billion in revenue, we maintain a startup culture - remaining agile, fast, and constant innovation.

Henry

Chief Strategy Officer

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