Demand Generation Manager
Company Description
Are you ready to trade your job for a journey? Become a FlyMate!
Passion, excitement & global collaboration are all core to what it means to be a FlyMate. At Flywire, we’re on a mission to transform receivables and deliver on the most mission critical payments across education, healthcare, travel and B2B. We’ve got a leading technology platform and a global payments networked that is unrivaled. What more do we need to truly be unstoppable? Perhaps, that is you!
Who we are:
Flywire was founded in 2011 by a former international student, who experienced firsthand all the challenges of paying for college from another country—and made it his mission to solve them.
Today, Flywire has applied our high tech payments platform combined with our owned global payments network to expand and digitize the payment experience for over 3,000 education, healthcare, travel & B2B clients world-wide, processing more than $16B and covering more than 240 countries and territories globally. And, we’re just getting started!
With over 500 FlyMates distributed across 12 offices world-wide and representing more than 32 nationalities, we’re looking for FlyMates to join the next stage of our journey as we continue to grow.
Job Description
The Opportunity:
We, at Flywire, are seeking a motivated Demand Generation Manager to help create demand for our Commercial vertical. We are looking for a self-starter with a can-do work ethic who is passionate about marketing, content, and driving revenue.
This role will report to the Senior Manager of Demand Generation, and focus on creating content and managing campaigns that drive qualified sales opportunities in the Travel and Tech verticals. These verticals are young and growing at Flywire and this role will make a direct impact on our success in 2021 and beyond.
Manage campaigns throughout the lead lifecycle from awareness and lead generation, to nurture and sales acceleration.
Tell the Flywire story by writing/creating content of various types, including emails, landing pages, webinars, case studies, and blog posts.
Work in multiple marketing channels, including but not limited to paid social, and monitor and report on results.
Set up programs in our marketing automation tool, Marketo, to track results and route leads to Sales.
Assist Commercial Sales Team with qualification and management of leads by providing content for nurture campaigns and reaching out to leads directly when needed.
Has an analytical mindset to set goals and assess progress
Qualifications
Here’s What We’re Looking For:
3-5 years of experience in marketing and/or sales
BA/BS degree
Prior experience with marketing automation tool required (Marketo a plus!)
Prior experience achieving measurable demand generation goals
History of managing marketing campaigns via multiple channels
Strong written and verbal communication skills
Goal & detail-oriented, structured, process-led, with an analytical mindset
A start-up mentality, as well as an ability/interest in wearing multiple hats
Comfort with reaching out to leads directly when necessary
Additional Information
What We Offer:
Competitive compensation, including stock options
Flying Start - Our immersive Global Induction Program (Meet our Execs & Global Teams)
Work with brilliant people that will keep you on your toes, learn more about their journeys by checking out #InsideFlywire on social media
Dynamic & Global Team (we have been collaborating virtually for years!)
Wellbeing Programs (Mental Health, Wellness, Yoga/Pilates/HIIT Classes) with Global FlyMates Be a meaningful part in our success - every FlyMate makes an impact
Competitive time off including FlyBetter Days to volunteer in a cause you believe in
WFH Stipend & Digital Disconnect Days
Great Talent & Development Programs (Managers Taking Flight – for new or aspiring managers!)
Submit today and get started!
We are excited to get to know you! Throughout our process you can expect 4-5 rounds of interviews with different FlyMates including the Hiring Manager, Peers on the team, the VP of the department, and a homework assignment (don’t worry - this is the fun part!) your Talent Acquisition Partner will walk you through the steps and be your “go-to” person for any questions.
Flywire participates in E-Verify for all U.S. employees.