Content Strategist

| Greater Boston Area
The Content Strategist is responsible for producing high-quality, relevant, and engaging content to help Klaviyo and its customers grow their businesses. S/he will consistently create exceptional, audience-centric content while helping others to create the same high-quality level of content.
You’ll become an expert in ecommerce marketing, and you’ll create both short-form and long-form content in a variety of formats (articles, reports, blog posts, videos, etc.) and for multiple distribution channels (blog, website, etc.). You’ll collaborate closely with fellow members of the marketing team, sales, customer success, as well as our customers to tell compelling stories across all forms of content.
Content is at the cornerstone of our plan to build awareness for Klaviyo and to grow our community, so you’ll be playing a critical role in the growth of our business and in helping both Klaviyo and its customers achieve business goals.
The successful candidate is first and foremost a marketer, and an exceptional writer, storyteller, and communicator. You have a strong understanding of the content marketing landscape, and you understand how to distill complex ideas into easily understandable content, identify and develop great content ideas, and keep the quality of content consistent with Klaviyo’s brand. 
You’ll be part of the Content Marketing team and you’ll report to Klaviyo’s Managing Editor. 
Here are some specific things you’ll do as a Content Strategist:
Pitch ideas. You’ll understand Klaviyo’s customers, their challenges and opportunities, what differences and similarities exist across segments and personas, and you’ll regularly contribute ideas for highly engaging content that’ll help to solve business problems and make an impact.
Create engaging content. You’ll spend the bulk of your time creating amazing content across all formats and channels that helps the audience to use their data and their own marketing channels better. 
Manage content projects. In addition to creating content, you’ll collaborate with fellow teammates and manage the process for producing your content projects from start to finish—from ideation to distribution. 
Maintain the tone and quality of content. You’ll assist in the editing process and help to coach fellow teammates on content standards, helping them to up their game with every new piece they produce.
Monitor performance. You’ll collaborate with the team to keep an eye on and share the performance of our content—how it’s being consumed, what’s resonating, what’s driving results, etc—and you’ll use data to optimize our content efforts fast.
Getting Started / Key Outcomes

In your first 30 days, you’ll have:

  • Come up to speed on our audience, market, product, and company.
  • Spoken to at least 10 prospective or current users.
  • Pitched at least 5 content ideas.
  • Created and published at least 1 piece of content.

Within 90 days, you’ll have:

  • Mastered Klaviyo’s editorial style. 
  • Attended at least 1 Klaviyo-sponsored event.
  • Helped us execute our cadence of near-daily blog posts; monthly content projects; and quarterly high-value/evergreen projects.
  • Helped to further develop Klaviyo’s network of internal and external contributors.

In the first year, you’ll have:

  • Become a subject matter expert in ecommerce marketing.
  • Helped us hit a 6x growth rates for email subscribers.
  • Contributed to a 3x traffic growth from content across platforms.
  • Set us up to regularly hear from ecommerce marketers about how much better they are at their jobs because of our content.

About Us
Klaviyo is a high growth Boston startup that prides itself on building a large, fast-moving, and sustainable business. Our marketing software is helping more than 22,500 innovative ecommerce brands get better at connecting with their customers. We’re deeply passionate about learning, solving tough problems, and helping one another level up in all things. Working at Klaviyo means you’ll work on things you never imagined you would. You’ll grow in ways you didn’t consider possible. And you’ll do the best work of your career with people who are just as motivated and talented as you are. If this sounds like your ideal place to work, drop us a note!

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • SqlLanguages
    • ReactLibraries
    • Twitter BootstrapLibraries
    • Backbone.jsFrameworks
    • DjangoFrameworks
    • FlaskFrameworks
    • HadoopFrameworks
    • CassandraDatabases
    • MySQLDatabases
    • RedisDatabases

Location

We're in the heart of the Financial district with easy access to public transportation and a short walk from South Station.

An Insider's view of Klaviyo

What’s the vibe like in the office?

The simplest way I would describe the Klaviyo office is "energy". From the minute you start your day there's an excitement that everyone is working toward the common goal of helping businesses grow. It's a pretty amazing thing to be a part of and you can really feel it.

Jon

Director of Community Management

How do you collaborate with other teams in the company?

One of the great things about working at Klaviyo is that I get to work with amazing people from across the organization. While working in Finance isn’t intuitively a role that involves a lot of collaboration - Klaviyo’s finance team has regular interactions and team syncs with Sales Ops, Customer Support and the People Team!

Tai

Staff Accountant

What are Klaviyo Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Intracompany committees
We have a diversity and Inclusion committee that sponsors monthly company-wide activities to educate and enrich our employees.
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Klaviyo employees can contribute up to $2700 annually to their FSA.
Disability Insurance
Disability insurance that covers 60% of annual salary.
Dental Benefits
Our dental plan covers : 100% for preventative care., 80% for basic restorative, 50% for major restorative.
Vision Benefits
Our vision benefits plan covers 100% for annual eye exams with $150 for glasses and contact lenses.
Health Insurance Benefits
Life Insurance
Life insurance is equal to 1 times an employee's annual salary up to 300k.
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Klaviyo's 401k plan offers stocks, bonds and international index funds to choose from.
401(K) Matching
Company Equity
Klaviyo offers equity packages to full time employees.
Child Care & Parental Leave Benefits
Generous Parental Leave
We provide up to 12 weeks of parental leave.
Flexible Work Schedule
Klaviyo provides employees with a flexible work schedule that includes Core hours, Flexible start and end times.
Remote Work Program
Family Medical Leave
Company sponsored family events
Acme co. sponsors family oriented events Annually.
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Volunteer Time
Klaviyo offers unlimited time off.
Paid Holidays
Paid Sick Days
Klaviyo offers unlimited time off.
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Klaviyo offers Tax preferred transit and parking plans for employees.
Company Outings
Klaviyo Hosts bi-annual company parties and milestone celebrations when targets are reached ! ( usually once a year)
Game Room
Klaviyo offers ping-pong tables, and a number of different gaming consoles for employee use.
Stocked Kitchen
Klaviyo offers a WELL STOCKED FREE kitchen with snacks and drinks for all employees.
Some Meals Provided
Klaviyo often surprises employees with free breakfast or meals and Free lunch on Wednesdays for all!
Happy Hours
Happy hours are hosted Once per week on Fridays!
Parking
There is a parking garage in the building.
Fitness Subsidies
Klaviyo offers 3 months of subsidised gym membership.
Professional Development Benefits
Job Training & Conferences
Acme Co. offers employees professional development opportunities like Annual individual budget for training, Onsite training courses, The ability to attend job related conferences and seminars.
Tuition Reimbursement
Our tuition reimbursement plan offers an annual max of $3000 for continuing education.
Lunch and learns
Klaviyo hosts weekly Lunch and Learns.
Promote from within
Continuing Education stipend
We offer $3000 annualy for continuing education.
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