Toast
We power successful restaurants.
Boston, MA

Content Specialist

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As one of the fastest growing Software-as-a-Service platforms in North America, Toast is a Google Ventures backed company that is revolutionizing the $800B restaurant industry. Founded in 2012 and launched in 2013, Toast was recently recognized as the 3rd fastest growing software company on the Deloitte Fast 500 and named to the Forbes Cloud 100. By embracing our customer community, Toast has developed a restaurant management platform that is allowing restaurateurs to delight guests, do what they love and thrive.

Do you enjoy creating world-class content that inspires and drives demand for innovative products and ideas? If so, Toast, one of the fastest growing tech companies in Boston, is looking for a high-energy content marketer who isn’t afraid to take on the next big challenge. In this role you will lead our efforts to create co-authored content with well-known restaurant thought leaders, drive our link building strategy, and grow out the breadth of media formats for Toast’s content. Read on if you can write with the best of them, but also know how to translate your ideas into new and creative formats.

Here at Toast, we are hell-bent on creating the best content for the restaurant industry and believe you could be the person to help our content reach new heights.

What you'll do:

  • Identify potential guest bloggers and co-create content with them on a local, regional and national level
  • Co-create content with targeted influencers who have been previously engaged by Toast’s Influencer Specialist.
  • Partner with internal teams to build to identify opportunities for audience acquisition and content distribution through new and existing channels to extend the reach of existing content and tap into new audiences.
  • Devise repeatable processes to improve Toast’s backlinking and outreach strategies.
  • Work cross-functionally with other content rockstars, social media wizards, and video gurus to find new and compelling ways to educate the restaurant industry.
  • Manage internal and external stakeholders to ensure deadlines are met.
  • Leverage data to analyze performance and inform content roadmaps that align with prospect and industry trends.
  • Test into creating outbound or cold emailing nurture campaigns to share our content to new audiences.

Qualifications: 

  • 1-3 years of experience in inbound or content marketing.
  • Aren’t afraid to take a stance to inspire and open new doors.
  • Hungry to learn, fail, and succeed fast (your motto is “better vs. best”).
  • Keen pulse on the restaurant and food industry trends, and know how to translate that into compelling arguments.
  • Data puzzler and solver.
  • Experience with CMS (Wordpress, Hubspot, etc.) and Marketing Automation platforms (Hubspot, Marketo, etc.) is preferred.
  • Experience in the B2B industry is a plus.
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What are Toast Perks + Benefits

Toast Benefits Overview

Toast strives to provide competitive compensation and benefits programs that help to attract, retain, and motivate the best and brightest people in our industry. Our total reward package goes beyond great earnings potential and provides the means to a healthy lifestyle with the flexibility to meet our employees’ changing needs.

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
We have 14 employee resource groups, known as Toast Communities, dedicated to empowering employees.
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited vacation policy
Paid volunteer time
Sabbatical
Paid holidays
Paid sick days
Office Perks
Commuter benefits
Company-sponsored outings
Free snacks and drinks
Company-sponsored happy hours
Onsite office parking
Recreational clubs
Fitness stipend
Home-office stipend for remote employees
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Mentorship program
Continuing education available during work hours
Online course subscriptions available
Customized development tracks

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