Brand Manager, Events at Indigo

| Greater Boston Area | Remote
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We’re an international AgTech startup pioneering an ambitious mission in a high-growth industry where agriculture meets technology to solve our toughest climate and economic challenges. Through the use of data-driven insights, natural microbiology, and innovative digital technologies, Indigo is partnering across the supply chain, ultimately cultivating a scalable climate solution and enhanced partner ecosystem that beneficially serves farmers, consumers, and the planet alike.

Our mission is unique, and therefore our teams are too: from multigenerational farming gurus who understand the land as though it were an extension of themselves, to cutting-edge techies on the frontier of innovation, our teams are a reflection of the range of the stakeholders we serve: the Earth, the Farmer, and the Consumer.

The Brand Manager, Events at Indigo Ag is responsible for developing and executing a world class strategy that builds community within agriculture and its broader eco-system. You will have the chance to work cross-functionally to determine how events can help achieve business objectives, from hosting owned digital webinars to sponsoring major sustainability events and creating hyper personalized VIP activations. 

Responsibilities:

Understand Indigo’s brand and category, and how it is represented internally and externally

  • Support in creating a brand that is 'rooted for' through the development and execution of best-in-class experience
  • Deploy & execute a variety of experiential strategies to meet business objectives, including but not limited to:
    • Digital webinars
    • VIP activations
    • Sponsorships
    • Local Field Days
  • Take over management and development of Indigo branded swag, event kits, and collateral

Build and maintain global events calendar

  • Build and maintain a yearly event calendar of all opportunities
  • Work cross-functionally within the marketing and offering teams to determine the best opportunities for Indigo to be a part of

Creates event strategy and efficient process for executing activations

  • Connect with marketing and business leads to develop perspective on how events will play a role in meeting their objectives
  • Develop yearly event plans for each offer and stakeholder segment that will evolve with business in real-time, both proactively and reactively
  • Communicate and execute plans to ensure stakeholders input and alignment
  • Build event recaps to learn and iterate for future events

Be the GO-TO person for all event and conference related topics, opportunities and questions

  • Be the link between commercial, offer and marketing teams from an events standpoint, in order to establish consistency across all levels of events

Take on full ownership of the bi-annual Beneficial Ag event (next one in 2022) including planning, management and logistics

  • Manage and produce the Indigo event with 90% attendee satisfaction

Competencies:

  • Good communicator, is able to articulate clear direction to a variety of different skills/personalities 
  • Strong aesthetic that aligned to our own
  • Strong leadership skills
  • Comfortable presenting to executive leadership
  • Comfortable working in fast-paced environment
  • Strong logistic, analytic and strategic thinker
  • High attention to detail, balanced with strong imagination and conceptual ability
  • Optimistic believer in Indigo and our mission

Qualifications:

  • 7+ years of working in event planning or experiential marketing
  • Experience developing & executing event plans for digital & in-person events
  • Proven record of producing and executing world class events
  • Experience working on global marketing programs and within a global marketing organization, preferred
  • Experience working cross-functionally in a fast-paced environment
  • Experience with event sponsorship, preferred

We’re building the technology to feed the world and fight climate change. We believe that through teamwork we can achieve more to benefit all of agriculture: from farmers to consumers to the planet. Game changers don't fit in a box. The requirements listed above are examples of what we think enables success in this role, but we recognize the impossibility of fully capturing a singularly perfect description, and we believe in the power of diversified and creative displays of skills and qualifications. We embrace unconventional. We embrace creativity. We embrace a challenge to the status quo. If the specifications in the list below aren’t an exact match... great! Apply, be you, and be proud that you aren’t ordinary (we certainly aren’t!).

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status

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Technology we use

  • Engineering
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • TypescriptLanguages
    • GraphQLLanguages
    • ReactLibraries
    • ReduxLibraries
    • ExpressFrameworks
    • Node.jsFrameworks
    • MySQLDatabases
    • PostgreSQLDatabases

Location

On the edge of Charlestown, we are within walking distance to restaurants and bars. The Sullivan Square T and bus stop is also right next door! We are currently working remote/hybrid with the exception of our fantastic Biotrinsic team who work from the office and lab space here.

An Insider's view of Indigo

What projects are you most excited about?

Our mission is to provide agronomists with unbiased real-time data we are collecting across thousands of acres at the ground level and from space. It's such a thrill to be working on the data and analysis perspective of this massively cross-disciplinary team that helps agronomists initiate data-powered conversations to provide substantial results.

Jyoti

Principal Data Scientist

How does the company support your career growth?

Since joining Indigo in 2018, my manager has always provided me with great feedback and room to focus on growing my skills from a dedicated API Engineer to having a strong full stack foundation. Simultaneously I’ve been encouraged to pursue a Tech Lead Manager role; a position I now occupy thanks to my hard work and the company's trust and support.

Jazmin

Tech Lead Manager

What are Indigo Perks + Benefits

Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Vacation & Time Off Benefits
Generous PTO
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Parking
Recreational Clubs
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Lunch and learns
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