Associate Analyst, Marketing

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What if nature could be harnessed to help farmers sustainably feed the planet? Since 2014, Indigo has questioned agriculture's full value chain to improve grower profitability, environmental sustainability, and consumer health. The company’s scientific discoveries and digital innovations have amplified new value from soil to sale, benefiting more than 10,000 growers to date. Indigo is also the company behind The Terraton Initiative, a global effort to drawdown one trillion tons of atmospheric carbon dioxide by unlocking the potential of agricultural soils. In 2019, Indigo was ranked #1 on CNBC’s Disruptor 50 list. Headquartered in Boston, MA, Indigo has additional offices in Memphis, TN; Research Triangle Park, NC; Sydney, Australia; Buenos Aires, Argentina; Basel, Switzerland; and São Paulo, Brazil http://www.indigoag.com/


The Associate Analyst role will play a pivotal and instrumental part in helping Indigo change the world for many stakeholders. This role will help fuel Indigo’s marketing and targeting strategy, enabling Indigo to increase grower profitability, the planet’s sustainability and consumer health globally. This is a role of a lifetime for a curious-minded, elite data analyst seeking master-class level responsibility in a dynamic and exciting business.


Responsibilities:

Marketing BI Development

  • Own Report development inside Looker/UDP
  • Create the v2 Commercial Dashboard in Looker with careful consideration to Salesforce and UDP/Looker data alignment
  • Create Full Marketing Pipeline Report in Looker


Data Integrity Projects

  • Create a Commercial Marketing Data Quality Dashboard of Salesforce & marketing attribution (Bizible) data
  • Create lead audit with careful consideration of data capture, including attribution, and funnel leakage
  • Take over tactical implementations of Data Quality projects


Data Capture + Marketing Attribution

  • Own brand data pulls from the Terraton dashboard
  • Own lead list uploads and their marketing attribution
  • Own new tooling research and provide recommendations for lead/data capture
  • SME marketing attribution data - driving exploration


Existing + Ad Hoc Reporting

  • Build ad hoc reports based on existing dashboards/reports
  • Own development and share-out of weekly PowerPoints on existing dashboards/reports
  • Work with digital to report on Digital channels

 

Competencies:

  • Incredibly detail-oriented 
  • Quantitative-focus and problem-solver
  • Excellent planning and organizational skills
  • Proactive seeks new opportunities to improve processes 
  • Ability to sense-check data
  • Ability to work quickly
  • Team player, good at cross functional collaboration 
  • Able to focus with multiple competing priorities
  • Excellent ability to prioritize and communicate clearly the timeline for initiatives
  • Ability to level up data to answer business questions
  • Ability to see around corners for what business stakeholders will ask
  • Quick to pick up new skills (different tools) 



Qualifications:

  • 2-4 years of data analytics experience
  • Proficiency in SQL (any dialect)
  • Excel / BI wizard
  • Salesforce data & reporting experience
  • Marketing analytics experience, nice to have
  • Marketo experience, nice to have
  • Data visualization, nice to have





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Location

On the edge of Charlestown, we are within walking distance to restaurants and bars. The Sullivan Square T and bus stop is also right next door! We are currently working remote/hybrid with the exception of our fantastic Biotrinsic team who work from the office and lab space here.

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