Ad Ops Specialist
Overview
Cybba is looking for an Ad Ops Specialist to add to our growing Boston team. As an Ad Ops Specialist, you will actively manage complex digital advertising campaigns for key accounts from start to finish across multiple verticals, ensure campaign KPIs are achieved, and provide in-depth campaign analysis. Proficiency in Excel and previous experience managing high-budget digital media campaigns across display and paid social is required. We are looking for a results-driven, detail and numbers-oriented individual who can solve problems creatively.
Responsibilities
- Implement buys on display advertising and paid social platforms
- Reporting and optimization of campaigns to achieve client’s goals (impression delivery, CTR, ROI, eCPA)
- Contribute to clients' business growth by identifying new opportunities and encourage planning teams to implement creative solutions
- Interpreting campaign setups and performance with clients
- Communicating internally between commercial and technical teams
- Maintain expert knowledge of media technology buying platforms and analytics tools
Qualifications
- Bachelor’s degree
- 2+ years of experience in display advertising
- At least 2 years of experience working hands on in a programmatic demand side platform
- Experience with The Trade Desk, Xandr (AppNexus), and Stack Adapt strongly preferred
- Experience with Facebook, LinkedIn, Mobile App campaigns, Google Ads, or OTT preferred
- Experience with Amazon, Best Buy or Walmart DSPs a plus
- Proficiency in Excel required
- Ability to interpret campaign performance while providing insights and solutions to meet campaign challenges
The Company
Cybba equips global eCommerce brands with the tools they need to turn more visitors into customers. Unlike other platforms, we pair our deep understanding of the customer journey with world class technology to orchestrate full-funnel campaigns at scale. Cybba bridges the gap between marketing and advertising efforts to drive maximum impact across every digital channel. With an international team of experts, we design and develop custom campaigns to exceed business goals.
We are always looking to add more smart, collaborative and hard-working people to our all-star team. From sales to account management and ad ops, we’re actively growing in all areas and would love to speak with you!
Cybba Inc. is committed to creating a diverse work environment and is an equal opportunity employer. Cybba considers all applicants for employment with no limit.