Marketing MBA Intern at CarGurus

| Cambridge
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Car shopping is complicated. At CarGurus, we use data and technology to make it simple, giving people the tools they need to confidently find, buy, finance, or sell a car. The best part? Our work’s made a real impact. We’re the most-visited car-shopping site in the US, and we’re expanding globally. Ready to come along for the ride?

As a Marketing MBA Intern at CarGurus, you'll have the opportunity to work at the intersection of Marketing and Product. As part of the Consumer Marketing team, you'll learn about the overarching CarGurus brand positioning and help build and drive the Product Marketing strategy and activation plans. You’ll work on developing and optimizing positioning, messaging and competitive differentiation of key products. This role requires strong partnering with functional leads and key stakeholders in Consumer Marketing, Product, Engineering, PR, Insights and several other departments to drive product marketing development.

What You'll Do: 

  • Deeply understand our brand, positioning, consumer segmentation, competitive landscape, and our products
  • Ensures messaging, look and feel of all Product Marketing is consistent to reinforce overall CarGurus brand strategy
  • Build on product messaging that sets our products apart from others in the market
  • Conceptualize new product positioning in terms of relationship to existing products and external perspectives of consumers
  • Maintain knowledge center for competitive product messaging, inclusive of claims
  • Review market research and internal reports to anticipate product trends, competitive actions and marketing strategies
  • Develop product positioning, creative messaging and marketing campaigns at all stages of the funnel
  • Develop creative briefs for copy and assets needed for campaign execution
  • Strategize in developing the appropriate tactical plans necessary to execute the product strategy

 Who You Are: 

  • Proven experience as a self-starter who is comfortable in a fast paced, quickly changing environment while maintaining a results orientation
  • Adept at and enjoy partnering cross-functionally
  • Strong analytical and problem solving skills 
  • Strong communication skills, including the ability to distill complex campaign details into concise recommendations and options 
  • Positive attitude and willingness to take on multiple projects at once 
  • Willing to learn new industry trends and explore new tools

CarGurus Culture:

At CarGurus, we invest in our people’s professional growth with everything from learning and development programs to tuition reimbursement. Want to work on projects that expand your skill set without sacrificing your work/life balance? You got it. We also strive to provide perks and benefits that employees actually care about like free lunch, commuter subsidies, and more. That includes equity in the company—our way of showing that we want you here for the long haul. 

We work hard every day to build the world’s most trusted and transparent automotive marketplace, but trust and transparency don’t just apply to our consumers. They extend to our talent, too. We aim to create a workplace where everyone feels they can bring the ultimate expression of themselves and their potential—where you don’t just fit, you thrive. We don’t discriminate based on race, color, religion, national origin, age, sex, marital status, ancestry, physical or mental disability, veteran status, gender identity, or sexual orientation.

In addition to the US, CarGurus operates sites in Canada, Germany, Spain, Italy, and the UK—with other markets on the horizon. We have offices in Cambridge, MA; Detroit, MI; Dublin, Ireland; San Francisco, CA and London, UK. Check out our careers page to learn more.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RLanguages
    • RubyLanguages
    • SqlLanguages
    • DockerLanguages
    • JenkinsLanguages
    • Elastic SearchLanguages
    • KafkaLanguages
    • HibernateLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • ReactLibraries
    • ReduxLibraries
    • Node.jsFrameworks
    • SpringFrameworks
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • SQLAnalytics
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • HubSpotCRM
    • SalesforceCRM
    • MarketoLead Gen

Location

2 Canal Park 4th Floor , Cambridge, MA 02141
CarGurus' tech teams solve tough problems — sometimes by questioning the problem itself
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What are CarGurus Perks + Benefits

Culture
Volunteer in local community
CarGurus participates in local volunteer activities such as the The Boston Children's Hospital Corporate Cup Challenge, The Freedom Run 5k, etc.
Friends outside of work
Eat lunch together
Intracompany committees
CarGurus has committees that are re-elected annually and manage events and programs such as the Charitable Giving Committee and Community Council.
Open door policy
Team owned deliverables
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
CarGurus offers company equity in the form of Restricted Stock Units.
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Sabbatical
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Happy Hours
Parking
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within

Additional Perks + Benefits

We provide a competitive benefits package including health, dental, and 401K match. We also offer 16 weeks paid primary caregiver leave and 2 weeks secondary caregiver leave. In addition, we also offer perks including gym memberships, commuter passes, daily catered lunches, company outings and more.

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