Consumer Engagement Marketing Co-op
ASICS Digital is a division of ASICS based in Boston, Massachusetts. Our goal is to build digital technologies to better connect the ASICS brand to its consumers. We are responsible for the continued development of mobile-fitness solutions such as ASICS Runkeeper and ASICS Studio, global e-commerce platforms, and other digital services that encourage people to move, get fit and stay balanced.
This role will support the Consumer Engagement team with marketing support, campaign coordination and project management. This is an excellent opportunity to be in a rapidly growing company while getting exposure to all levels of marketing thinking and hands on marketing execution.
What You'll Do...
- You’ll work with our creative team, providing them with all the info they need to create engaging content for campaigns in our ASICS Runkeeper and ASICS Studio apps (a global audience of millions of runners!).
- Manage the execution of campaigns from start to finish - you’ll build, QA, and launch global campaigns on a weekly basis. After launch, you’ll update regional stakeholders on campaign performance, provide final reporting on its success, and ensure that sweepstakes winners receive their prizes.
- Oversee the translation process, working with our Localization team and global stakeholders to ensure that our content is localized to the highest quality wherever possible.
- Manage a cross functional CE project calendar. Interface with CE team leaders to ensure it is kept up to date and in line with other ADI team calendar and deliverables.
- Work directly with team leaders and project managers to prepare weekly internal project status reports to update individuals and cross functional CE teams.
- Be involved in cross functional marketing projects to provide marketing and project management support. These may be one function at a time for set time periods or may be for multiple projects
ASICS Digital is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or fitness level.