As a Product Analyst, you are a member of a global team of data-driven influencers known as Product Insight. Together, we inspire our product teams to action.
Our product teams use multiple sources of data (user analytics, NPS, and system outcomes) to discover what is going well for our customers, where we can improve, and what to build next. Product Analysts -- individuals with high data literacy, intellectual curiosity, and communication skills -- are at the center of these analyses and decisions; we work side-by-side with Product Management, User Experience, and Engineering leaders to inform and build better solutions for our customers.
In this role, you have a high degree of autonomy and the support of your peers to share ideas, debate approaches to analysis, and provide feedback so that you can derive meaning from the billions of data points available to our teams.
General responsibilities:
- Partner with product stakeholders to understand your team’s data and business needs
- Become an expert in translating your team’s needs into specific analysis that yields actionable insights
- Conduct quantitative analysis of user behaviors to uncover issues or opportunities your teams can use to improve HubSpot’s customers’ experience
- Inform the design – and analyze the outcomes – of in-app tests and experiments
- Collaborate across UX teams or business functions to infuse strategic and open ended research with quantitative insights
- Communicate findings and data insights to your stakeholders with a point of view and desire to enable your teams to make a data-driven decision
Examples of common tasks:
- Uncover routine user behaviors and shifts in behavior across customer segments.
- Create user “personas” based on activity breadth, volume, and relative frequency.
- Define leading indicators of success for your products. Measure performance against those indicators over time.
- Conduct longer-term quantitative research that informs what product teams should build next.
- Go beyond the analysis -- Form opinions based on your research, product sense, and intuition, then drive teams to action with the narrative you create.
From our Product and Engineering Blog: How HubSpot’s product analysts transform the customer experience
Minimum Qualifications:
- Educational or professional experience with a heavy quantitative, analytical focus
- Experience working with large datasets; particularly data mining, manipulation and exploration
- Experience with data analytics and statistical tools such as SQL, R, Python or others
- Confidence using a variety of analytical and statistical techniques
- Passionate about the role of data in helping solve complex questions
- Excellent communication, storytelling, and collaboration skills
Above and Beyond Qualifications:
- Experience presenting analyses to key stakeholders at different organizational levels
- Knowledge of web-based analysis and reporting tools such as Amplitude and/or Looker -- or demonstrated ability to get up to speed
- Passion for building products that delight customers and drive their success
- Ability to write complex SQL queries that combine multiple sources of data
- Experience working at, or strong understanding of, a SaaS business.
Confidence can sometimes hold us back from applying for a job. But we'll let you in on a secret: there's no such thing as a 'perfect' candidate. HubSpot is a place where everyone can grow. So however you identify and whatever background you bring with you, please apply if this is a role that would make you excited to come into work every day.
About HubSpot
HubSpot helps millions of organizations grow better, and we’d love to grow better with you. Our business builds the software and systems that power the world’s small to medium-sized businesses. Our company culture builds connections, careers, and employee growth. How? By creating a workplace that values flexibility, autonomy, and transparency. If that sounds like something you’d like to be part of, we’d love to hear from you.
You can find out more about our company culture in the HubSpot Culture Code, which has more than 4M views, and learn about our commitment to creating a diverse and inclusive workplace, too. Thanks to the work of every HubSpotter globally who has helped build our remarkable culture, HubSpot has been named a top workplace by Glassdoor, Fortune, Entrepreneur, and more.
HubSpot was founded in 2006. We’re headquartered in Cambridge, Massachusetts, and we have offices in Dublin (Ireland), Sydney (Australia), Portsmouth, New Hampshire, Singapore, Tokyo (Japan), Berlin (Germany), and Bogotá (Colombia).
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