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VP, Global Brand & Creative (Boston)

| Greater Boston Area
Boston, USA
Circle is a global internet finance company, built on blockchain technology, powered by crypto assets, and dedicated to helping people everywhere create and share value.
We’ve already made sending money around the world free and easy using blockchain technology with Circle Pay. With Circle Invest, we’re expanding our offerings with a cryptocurrency investment product, enabling anyone to buy and sell crypto assets. Through Circle Trade, we’re market makers for the top crypto coins and offer OTC trading services. In March 2018, Circle acquired Poloniex, one of the world's leading token marketplaces.
Circle is seeking an Executive Creative Director, Gigantic Idea Generator, Opinion Wrangler, Crazy Dream Inspirer, Left Brain Stimulator, Right Brain Realist with lots of opinions and as many guts to oversee all brand creative across our US, Asian and European markets.
At Circle you will drive the overall creative strategy agenda, directing brand leadership to execute company vision and build an overall brand architecture for Circle’s portfolio of products to allow for flexible evolution and a unified story internally and externally.
As the Vice President of Global Brand & Creative, you will work closely across a variety of teams in the organization (Product, Product Marketing, Customer Support, Recruiting, Go-To-Market, Communications, …) and across all geographies (US, Europe, APAC) to unify our brand on all touch points internally and externally.

What you'll work on

  • Develop and nurture overall brand strategy and vision, product image, company values and customer experience across US, European and Asian markets
  • Elevate the Circle brand to the level of brands we love such as AirBnB, Amazon and Spotify
  • Initiate and determine which projects are more meaningful for growth and brand
  • Set the creative agenda and help to evolve the go-to-market strategy for future opportunities (read: total world domination)
  • Lead, coach and inspire your teams: designers, writers, producers, illustrators and developers
  • Ensure company-wide buy-in for that aforementioned creative agenda
  • Build collaborative relationships with key internal team members, partner and collaborate with SVP of product, VP of product marketing, Regional and Local Go-To-Market Teams, COO, VP Customer Support, Head of Recruiting to not only get new customers, new recruits but engage with them and make them fall in love with Circle
  • Share new brand initiatives globally and crunch numbers to show how those initiatives help marketing, recruiting and business development efforts
  • Be the place where the buck stops for all creative your team produces, including advertising, integrated campaigns, promotions, corporate assets and circle.com

What you'll bring to Circle

  • 10+ years of experience in writing or art direction, another 5+ years’ experience in creative leadership, strategy and measurement (bonus points for brands we admire)
  • Proven success elevating creative, with a mix of consumer brand and product experience
  • Demonstrated ability to impact and influence change across an entire organization while collaborating effectively with individuals at all levels
  • In tune with the global marketplace and be able to interpret trends and analyze impact while incorporating a new idea
  • Comfortable in a lean startup environment and passion for our company mission and the work itself
  • Ability to work across multiple internal teams and time zones with different goals, cultures and audiences – a team player, a strong collaborator
  • A portfolio that excites us

Bonus

  • Brand identity creation (especially if it’s a brand we love)
  • Fearlessness coupled with empathy and open-mindedness
  • Bilingual
  • Witty banter on Slack

Circle was founded in 2013 by internet entrepreneurs Jeremy Allaire and Sean Neville. We’re backed by $250 million from investors including Jim Breyer (Facebook), Goldman Sachs, IDG Capital (Baidu, Tencent), General Catalyst (AirBnB, Snapchat), Accel Partners, and Bitmain, with offices in Boston, New York, San Francisco, Dublin, London and Hong Kong. Check us out at circle.com and download Circle Pay & Circle Invest for iOS and Android today. We are an equal opportunity employer and value diversity at Circle. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. About your personal information We respect your privacy and are committed to protecting your personal information. Please refer to our candidate privacy notice here. for more information on how we will be using your personal information. By submitting your application, you agree that you have read and understood the candidate privacy notice.

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Technology we use

  • Engineering
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ScalaLanguages
    • AngularJSFrameworks
    • Node.jsFrameworks
    • Microsoft SQL ServerDatabases
    • PostgreSQLDatabases
    • RedisDatabases

Location

Boston, MA

An Insider's view of Circle

What’s the vibe like in the office?

We have a team-oriented, open concept, collaborative office. I love working with people who are incredibly passionate about what they do.

Rachel

Office Experience Coordinator

How do you collaborate with other teams in the company?

If I can, I walk over to them, but I typically message them on Slack about an idea or contextualized piece of customer feedback. With that info, we can better understand how to enhance overall customer experience and how we can improve it.

George

Customer Experience Specialist

How has your career grown since starting at the company?

Coming to Circle from a law firm was a huge change for me, but I’ve learned so much in just a few months. From learning about cryptocurrency to employment law to stock options, I love that I get to work on something new every day. I’m excited to continue working for a company that gives me an opportunity to learn something new every day.

Karla

Paralegal

What's the biggest problem your team is solving?

Circle has been an ideal place for to gain technical knowledge from pros with deep expertise in their fields. Working alongside seasoned engineers and data scientists, a younger professional can learn the ins-and-outs of complex frameworks that would take years to master elsewhere. Circle has taken my technical skills to the next level.

Jon

Analytics

What are Circle Perks + Benefits

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Covered 100% by Circle
Dental Benefits
Covered 80% by Circle
Vision Benefits
Covered 100% by Circle
Health Insurance Benefits
Life Insurance
Circle offers group-term life insurance with a payout of the employee's annual salary for the duration of employment.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Circle's 401(k) retirement plan is administered through Vanguard and matches employee's contributions up to 3% of their annual base salary, with immediate vesting for matched contributions.
Company Equity
Circle offers generous stock options, including vesting over a four-year period and options refreshes every three years.
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Circle has a 'take what you need' flexible vacation policy.
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Recreational Clubs
Relocation Assistance
Circle offers relocation assistance to assist with moving costs and travel expense reimbursement.
Fitness Subsidies
Circle reimburses up to three months of any fitness program/gym membership, in addition to an annual gift card of $300 for a clean bill of health!
Professional Development Benefits
Job Training & Conferences

Additional Perks + Benefits

$150 per month for your cell phone bill!
Free cell phone upgrade every 18 months!!
$200 monthly stipend for lunch!!!

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