Are you an aspiring Marketing Growth Hacker looking for an opportunity to take on new challenges and advance your career?

If you are an enthusiastic leader with the ability to balance big-picture thinking with deep-dive research and attention to detail, we have the perfect job for you!

We are looking for a Marketing Growth Hacker to join our marketing dream team and take on full responsibility for driving bottom-line growth by bringing challenging ideas and marketing campaigns that drive brand, product and business objectives.

Impact millions of students and drive adoption and conversions!

Your first mission: Build a fully automated online user growth engine, reaching millions of students globally with Labster’s award winning immersive 3D learning experiences. This involves designing engaging user onboarding experiences, automated behavior-based nurturing campaigns, referral engines and setting up automated Intercom bots and product tours to drive adoption.

In addition to driving adoption and engagement, you will be directly responsible for driving revenue growth through multiple online conversion rate optimization (CRO) initiatives across all our growth operations, such as inbound lead conversion, outbound campaign conversions and referral etc.

Job Duties and Responsibilties: 

• Propose creative new projects, from building free tools and apps that attract prospects and convert leads to testing new approaches to capturing existing demand
• Develop and implement front-end web code where appropriate to launch interactive tools and apps benefiting Labster’s goals
• Test and optimize marketing tactics for customer acquisition (e.g. online advertising, direct mail, out of home, affiliate) and conversion rate optimization
• Collaborate with channel-specific marketing teammates (blogging, email, social media, etc.) to identify areas for growth through automated initiatives
• Translate ideas to actionable items that deliver business results
• Analyze, recommend and lead the implementation of improvement initiatives
• Keep abreast with the latest trends and changes in UI/UX and digital marketing
• Identify industry trends and insights to spot opportunities for growth through automation

Qualifications and Requirements: 

• Previous working experience as a Marketing Growth Hacker for 5+ years
• Bachelors degree
• Applicable knowledge of HTML5, CSS3, JavaScript, and jQuery
• In-depth knowledge of SEO factors and key algorithm updates
• Hands-on experience with web analytics and A/B testing tools
• Domain expertise in UI/UX best practices
• Outstanding analytical and problem-solving skills
• High standards of excellence and attention to detail
• Plus: Experience with Intercom, Salesforce, Wordpress, PHP, Python