Sr. Analyst, Growth Strategy
The Role:
The Sr. Analyst, Growth Strategy will join an entrepreneurial, analytical marketing team focused on accelerating growth. This person will formulate and execute strategies to drive top-line growth via new customer acquisition. The really exciting parts of the role are the ability to present to the executive team for whom this work is a strategic priority, exposure to technology, media, advertising, retail and fashion, a focus on learning and professional development with experienced managers, and, lastly, Fun team of analysts and managers who enjoy working together.
What you’ll accomplish:
- Manage multi-million dollar marketing campaigns, focused on acquiring new customers
- Develop expertise in one or more online marketing channels and own channel performance metrics
- Define and execute marketing strategies to achieve business goals
- Analyze large data sets to identify opportunities and optimize campaigns
- Institute rigorous test-and-learn methodology and leverage technology to achieve desired results
- Negotiate and partner with innovative digital marketing companies (e.g., Facebook, Google, emerging media and ad-tech players) to utilize new tools, techniques and advertising strategies
- Collaborate with internal stakeholders across Marketing, Creative, Product Management, Technology and Buying/Merchandising to develop strategies and guide execution
- Contribute to the overall customer acquisition marketing and growth strategy
What You’ll Leverage:
- 2-3 years’ experience in strategy consulting or investment banking at a top-tier firm
- BS/BA in Economics, Mathematics, Engineering, Business or other concentrations with significant quantitative focus
- Track record of high achievement as demonstrated by GPA (3.5+) and professional trajectory
- Strong interest in retail and e-commerce
- Exceptional analytical horsepower and data-driven problem solving skills
- High tolerance for ambiguity with proven ability to drive to action
- Ability to multi-task and thrive in a dynamic, fast-paced organization
- Excellent communication and interpersonal skills
- An innovative, positive, and self-directed attitude
For Bonus Points :
- Prior experience in e-commerce or retail industries
- MBA or Master’s degree
- Experience managing a budget and knowledge of P&L best practices
The Company :
This Company is an equal opportunity employer, and selects individuals best matched for the job based upon job-related qualifications regardless of race, religion, color, creed, sex, sexual orientation, national origin, gender identity, disability, or any other status or characteristic protected by law.