Copywriter, Ad & Email
COPYWRITER, ADVERTISING & EMAIL
***Only candidates who provide a portfolio and cover letter will be considered for this position. We’re looking for cover letters that grab our attention, let your own personality shine through, and make us excited to meet you. Think of it this way: this is the first writing sample we’ll see. Make it count.***
Wayfair’s Lifestyle Creative Brands (AllModern, Birch Lane, Joss & Main, and Perigold) are looking for an innovative, driven, and tech- and social media-savvy copywriter to join their team, focusing on crafting click-worthy advertising and email copy.
You are a lifelong learner who uses data to inform your decisions, and you follow the latest trends in social media, advertising, and marketing. You see yourself as an innovator and a storyteller – and can tell an effective story even when challenged by a limited character count. You also know that brainstorming is essential to coming up with big ideas and love to partner with other creatives.
- Concept and write impeccable copy for online advertising, social media ads, and related marketing collateral.
- Collaborate with designers to develop innovative advertising campaigns that have stopping (and shopping) power and can stand out amongst competitors.
- Collaborate with colleagues, stakeholders and subject-matter-experts to develop new advertising themes, messaging, and content.
- Monitor performance and analyze results, folding new learnings into your work and sharing results broadly with your team.
- Identify trends in advertising, e-commerce and social media; conduct competitive research and pitch ideas.
- Grow our customer base through successful advertising campaigns.
Required Education, Experience, and Skills:
- 3+ years of experience as a professional copywriter (agency or corporate environment preferred)
- Thrives working in a fast-paced environment, and can manage multiple projects simultaneously.
- Responsive to feedback and data; ability to iterate on concepts slightly or wildly as needed.
- Strong writing skills; ability to shift between multiple brand voices as needed
- Enthusiasm for e-commerce and advertising.
- Excellent written and verbal communication skills.
- Obsessively organized, proven ability to proofread and copyedit, strong attention to detail.