Senior Manager, Content Strategy at Rapid7
Rapid7 products protect Fortune 500 companies from cyber crimes in lots of clever ways. By continuously improving our technology, stemming the creation of risk in the community, and making security more usable and accessible, Rapid7 enables technology professionals to gain the clarity, command, and confidence they need to safely drive innovation and protect against risk. Our product suite helps organizations to quickly predict, deter, detect, and remediate attacks and obstacles to productivity.Is This You?
The Rapid7 Experience Design Studio cultivates end-to-end experiences that build lasting, meaningful relationships with our customers. We’re looking for someone to join our Content Experience team in Boston or Austin to help develop our content strategy for our brand and portfolio, and lead a team of content strategists, content marketers, and content developers. If you have a passion for cybersecurity, a knack for understanding customer challenges, and an ability to creatively push the boundaries on content experiences, you might just be our person.
Our ideal teammate thrives in a fast-paced environment, is tuned in to our customers’ needs, and is a self-starter. You believe that partnerships, collaboration, and teamwork are the key ingredients to success. In fact, you excel at building connections, bringing people together around a common cause, and focusing on our key customer challenges. Ultimately, our mission is to be the guides that help our customers be successful.
This role requires someone who is known for flexibility and creativity and is excited to lead an organization that values collaboration and communication. You should have experience leading in a way that is authentic, objective, empathic and inspiring. You approach management as an opportunity to help people develop their strengths and make an impact, and recognize when to adapt your leadership style to match people’s unique needs in different situations.
You are a natural at building influence in cross-functional partnerships and creating a path to success for the people you manage. You thrive in a fast-moving organization where you can use lightweight processes, creative ideas and quick iteration to have a huge impact. You should also be excited about staying hands-on with product content strategy, evolving content standards and content creation for web and mobile experiences.
In this role you’ll be
Deciding what content we will create, at what intervals, and how we’ll distribute for maximum impact
Leading a team and providing regular performance feedback, check-ins and reviews for people who report to you
Coaching team members to increase their impact, develop their strengths and grow their careers
Establishing and governing our company’s editorial standards
Shaping and evangelize Rapid7 content standards
Building strong cross-functional relationships that embolden trust and cooperation across different content creators at Rapid7
Developing lightweight, repeatable processes, workflows and content templates that keep the team nimble and successful in a culture that values moving fast and iterating quickly
Sharing your own work and give feedback to teammates in a variety of settings
Defining and capturing a variety of metrics to measure the effectiveness of our content, and retooling our approach based on those results
Developing and maintaining a multi-channel editorial calendar that balances both brand and product campaigns
Ensuring the content being created is driving to business and brand goals
8-10 years of relevant, similar experience
Strong background in B2B content marketing
Demonstrated ability to lead, mentor and coach a team
Stakeholder management expertise, coupled with a desire to build cross functional relationships across all levels of the organization
Flexibility, creativity, and enthusiasm for Rapid7 products
Ability to drive content best practices in a fast-paced environment
Portfolio required (include link on your resume)
Bachelor's degree in English, Communications, Journalism, or a related social science
Content experience in tech a plus