Tinuiti is the largest independent performance marketing firm across Streaming TV, Google, Meta, and Amazon, with almost $4 billion in digital media under management and over 1,200 employees. With industry-leading expertise in search, social, Amazon and marketplaces, addressable TV, mobile apps, Influencer, Lifecycle, and more, Tinuiti understands that success requires both strategy and channel expertise. Our goal when we come to work every day is simple - to grow happiness. For our clients, their customers, our people and our partners. Growing happiness guides everything we do and our core values - Unleash Greatness, Never Stop Learning, Ignite Your Passion, Thankful Living, and Inspire Innovation & Change - inspire us to maintain a culture where our people take pride in their work and have fun doing it.
We support 100% remote work for this role!
We’d love to hear from you if:Research shows that while men apply to jobs when they meet an average of 60% of the criteria, women and other marginalized folks tend to only apply when they check every box. So if you think you qualify, but don't necessarily meet every single point on the job description, please still get in touch.
The Associate Strategic Planner plays a crucial role in the strategic planning department, supporting the development and implementation of marketing and business strategies. This entry to mid-level position is ideal for a highly analytical and creative individual who is passionate about understanding consumer behavior and market trends. The Associate Strategic Planner will work closely with senior strategic planners and cross-functional teams to contribute to campaigns that drive brand growth and consumer engagement
As the Associate Strategic Planner you will:Research and Analysis: Conduct comprehensive market research and analysis to understand industry trends, consumer behavior, and competitive landscapes. Translate findings into actionable insights to inform strategic decisions.
Support Strategy Development: Assist in the creation of strategic marketing plans, including identifying target audiences, setting objectives, and outlining tactics that align with client goals and budget.
Collaborative Planning: Work alongside senior planners and cross-functional teams, including creative, digital, media, and account management, to ensure strategic alignment across all campaign elements.
Campaign Support: Help monitor and analyze the performance of ongoing campaigns, suggesting optimizations and improvements based on data-driven insights.
Presentation Development: Aid in the preparation of clear and compelling presentations that communicate strategic plans and insights to internal teams and clients.
Innovative Thinking: Contribute to brainstorming sessions, encouraging creative and innovative approaches to solve client challenges and capitalize on market opportunities.
Learning and Development: Actively seek opportunities for professional growth, staying abreast of industry trends, strategic planning best practices, and emerging technologies.
Bachelor's degree in Marketing, Business, Communications, or a related field.
2-3 years of experience in strategic planning, marketing, or a related area, preferably within an agency or in-house marketing team.
Strong analytical skills, with the ability to distill complex data into actionable insights.
Basic understanding of marketing principles, consumer behavior, and the digital media landscape.
Excellent communication skills, both written and verbal, with the ability to present ideas clearly and persuasively.
Proven ability to work effectively in a collaborative team environment.
High level of creativity and curiosity, with a willingness to explore new ideas and approaches.
Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word) and familiarity with research and analysis tools.
The hiring salary range for this role is $70,000 - $80,000 plus a discretionary performance bonus.
Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant, parity with other team members, and alignment with market data. We will provide more information on our benefits, incentive pay, and equity upon request. Disclosure as required by the Colorado Equal Pay for > Equal Work Act, C.R.S. § 8-5-101 et seq.
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FLSA Classification: ExemptWe are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Benefits:Unlimited PTO: At Tinuiti, we believe you deserve time to rest and enjoy life unplugged from your devices. When you take time for yourselves, you’re able to bring your best self to work. That’s why we prioritize flexibility, a fully remote environment, and offer unlimited paid time off.
Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
Retirement: Match up to 4% of your contributions at 100% with immediate vesting
Perks and Wellness: Fringe, Forma, Thankful giving, Equity
Learning and Development: Mentor program and more
Disclaimer: This description has been designed to indicate the general nature and level of work performed by employees within this position. The actual duties, responsibilities, and qualifications may vary based on assignment or group. Tinuiti is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, gender, sexual orientation, gender identity or expression, religion, national origin, marital status, age, disability, veteran status, genetic information, or any other protected status.
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Tinuiti Boston, Massachusetts, USA Office
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