Digital Channel Specialist I (DiPLA)
Peapod Digital Labs
Greater Boston Area
1 week ago
This position is assigned to be the primary SME to support the Brand and must have working knowledge and experience of the Brand's unique system. The position will interact with all departments and functions in the Brand including Merchandising, Marketing, IT, and various data teams. The incumbent must have the ability to be hands on in building and executing campaigns; ensures the successful production and execution of email, SMS, and Push campaigns to drive engagement and retention that support Banner Marketing strategies and initiatives. Responsible for producing and executing email, SMS and push campaign management process including briefing, planning, development, asset coordination, testing, and deployment.