Salsify is one of America’s fastest growing B2B software companies, powering today's largest and most innovative brands and retailers with personalized ecommerce experiences.

Our rapidly growing business is looking for an exceptional B2B marketer to design, manage and execute nurturing programs that help move prospects through the customer journey. This role is a critical component of the company’s 2017 strategic initiatives, offering high impact, high visibility, and direct access to the executive team.

From email to direct mail, we’re looking for a creative marketer to create compelling B2B campaigns that further engage the thousands of companies who have shown interest in our platform.

The successful candidate will:

• Develop a series of nurturing campaigns to help convert customers along each stage of their buying journey
• Understand, strategize and employ exceptional email nurturing campaign and measurement best practices, ensuring that past learning is leveraged to continuously optimize campaign performance
• Define segmentation, qualification, and related targeting to ensure we are delivering the right message and/or offer, to the right people, at the right time
• Work cross-functionally with Marketing, Sales, Product, and Customer Success to brainstorm new initiatives and campaigns that will be effective at various stages of the customer journey
• Have experience with or a desire to learn Account Based Marketing approaches

The ideal candidate must have:

• In-depth proficiency of Marketo, HubSpot or other marketing automation platforms
• Exceptional email marketing and written communication skills
• The ability to drive and manage initiatives cross-functionally across departments
• Demonstrated ability to define and build compelling B2B marketing programs

In today’s world of always-on e-commerce, consumers are demanding what they want, when they want it. Salsify is a product content management and syndication platform that powers the seamless exchange of product content that powers today's ecommerce experiences. Brand manufacturers, distributors, and retailers partner with us to exchange the high-quality content that drives online results.