Retail Marketing Coordinator

| Boston

Overview:

SimpliSafe is looking for an entry level Retail Marketing Coordinator. In this role, you will be responsible for supporting a variety of initiatives to help us acquire new customers and increase our engagement with and retention of current customers. In addition, you will play a key role in helping build the Marketing strategy for the retail channel, and ensuring those strategies are executed according to plan, on time and on budget. Reporting to the Director of Retail, there will be a strong collaboration to develop and grow the retail channel with business partners who value our brand and value proposition. The Retail Marketing Coordinator will specifically be responsible for the following:

  • Build strong working relationship with the internal creative teams, media buyers to create and deliver needed assets for Retail in a consistent and timely manner
  • Leverage analytics to measure campaign success, and support optimization to deliver desired results
  • Apply ‘lessons learned’ and continuously improve the way that work is developed and delivered, providing feedback and implementing changes to optimize internal processes
  • Act as an independent self-starter and anticipate requests to properly execute projects and initiatives
  • Ensure all marketing materials are on-strategy and meet marketing, brand, and legal guidelines

About you:

  • Bachelor's Degree or equivalent experience
  • Exposure to multiple marketing channels and vehicles, including digital channels
  • Superior project management and organizational skills with a proven ability to manage multiple projects concurrently
  • Communicate effectively at all levels, across departments, and with Retail Partners. Possess the ability to adjust interaction and communications styles for different audiences and situations
  • Marketing or advertising experience with a focus on retail and digital marketing communications desirable

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