Catalant Overview:

Remarkable changes in technology and in the workforce have transformed how companies and communities of talent engage. Catalant has become the destination for companies to access on-demand knowledge talent.

We provide companies access to a global network of 40,000 experienced independent consultants and boutique firms. Companies tap into these external business problem solvers efficiently and on-demand to tackle a range of critical project needs including strategy, marketing, finance, sales, operations and program management work.

Catalant serves leading companies, including GE, Pfizer, Staples, IBM, Procter & Gamble, Univision, and Medtronic. We have support from leading investors, including Highland Capital Partners, General Catalyst, Greylock Partners, GE Ventures, Mark Cuban, and Intuit founder Scott Cook.

We're on a mission to build the absolute best team on the east coast, and are looking for talented, scrappy, fun, and competitive folks to redefine the way work gets done!

Position Description:

We are seeking a Marketing Associate to accelerate the Catalant’s growth. This marketer will create and execute digital marketing programs in Marketo to generate leads, and help develop communication strategies for Catalant’s enterprise products in select industry verticals. They will conceive and execute innovative marketing programs that drive demand via account-based marketing. This is an excellent opportunity for an experienced marketer to drive forward a key business line that is redefining how consulting is bought and sold.

Key Responsibilities:

You will aid the strategy and execution of account-based marketing activities for Catalant’s enterprise products. You will need a track record of creatively marketing complex products to senior, discerning buyers. Responsibilities include:

• Demand generation– develop the strategy and execute the marketing programs that drive demand for your products (e.g. traditional and digital advertising, email marketing, content)
• Sales Enablement– develop the communication of the product’s value proposition and the necessary tools to support the selling process of your products (e.g. collateral).

Education & Experience:

• Bachelor’s degree
• 2-4 years of marketing experience, ideally with a focus in technology or software
• Experience developing, executing and reporting on multi-channel B2B marketing initiatives
• Self-starter with world-class work ethic and ability to work both independently and cross-functionally
• Excellent written and oral communication skills
• Track record of “running into fires” and demonstrated “at-cause” approach to problem solving
• Comfort in a highly-entrepreneurial and intellectually stimulating environment where flexibility, creativity, and initiative are highly-valued

 Bonus Points if:

• You have experience with account-based marketing
• You have had brand management experience
• You have consulting or other professional services experience