In this client facing role the Media Analyst is responsible for bringing ownerIQ Analytics to our external customers. You'll produce quality reports to help drive business decisions for our external customers. In addition, you'll deliver those reports to clients providing walkthrough methodology and recommendations based on that data. You'll work closely with Sales and Client Services to better understand customer reporting needs and further educate internal teams on the Analytics offerings.
The Media Analyst’s success will be measured by how well received their reports are by both internal and external teams. Additionally, how frequently ownerIQ Data Products are being used to advance the sales process and enhance the post-sale client experience. The goal is to use Data Products to both drive increased sales of media and, more importantly, make OwnerIQ an integral partner with our clients. Additionally, success will be measured by the hours saved on reporting by the Client Services team.
Specific Responsibilities:
- Work directly with ownerIQ Sales and account services teams to understand requirements for reporting and produce and present data products to drive media business
- Act as a first tier of support for internal teams and external clients who need help understanding the reports as it relates to the digital campaign’s Key Performance Indicators
- Ensure quality control and operational efficiency of the data product report generation processes
- Educate the selling teams on using Analytics Products to support the pre-sales process
- Develop training and educational materials to help with these educational efforts
- Collect and distill market feedback on ownerIQ’s Analytics offerings
Desired Qualifications:
- Bachelor’s Degree
- A minimum of 3-4 years of experience in a client facing online marketing/advertising role required
- Strong data analysis skills, experience identifying trends, and analyzing consumer attributes
- Demonstrated experience with marketing analytics products
- Ability to work under pressure at a rapid pace with short-deadlines
- Exceptional written and verbal communication skills
- Must be comfortable with MS Excel, data analysis, and internet technologies
- Communicates complex ideas clearly and will work collaboratively in a team setting
- Up to 10% travel is required